Hugh Massie created the foundation "Boys Without Fathers" to help and encourage boys to become victors not victims. Hugh lost his father at a young age, and this inspired him to help boys to become successful adults.
Hugh's purpose is to empower people worldwide to optimize the alignment of their natural, "hard-wired" talents and financial behaviors to make quantum leaps for creating an Exponential Future with reduced stress, thereby enabling greater happiness, more success and improved health for 30 or. more years.
Hugh will discuss the reasons why mentoring Boys Without Fathers is so important to him.
I will ask him to discuss some specific cases of boys he has mentored. Listeners will want to hear stories about this.
Hugh will share:
his life and background
the ways he shares love and compassion
a key factor in creating his business success
the key factor which holds people back in life and business
the ways in which he helps individuals and groups improve their decision-making.
what excites him about creating an abundant future.
This will be an invigorating discussion!
Website: www.dnabehavior.com
Website: www.boyswithoutfathers.org
Linked In: https://www.linkedin.com/in/hughmassie/ Facebook: https://www.facebook.com/hugh.massie/ Twitter: @HughMassie
Instagram: https://www.instagram.com/hughmassie/ Youtube: https://www.youtube.com/@dnabehavior
:#BoysWithoutFathers #Hardwiredtalents #EntrepreneurialQuantumLeaps
Tune in for this empowering conversation at TalkRadio.nyc
Music: https://meditationmusiclibrary.com/ The tune is "My Relaxing Piano."
Linda Marsanico opens the latest A Train to Sedona by sharing her journey of love and compassion, offering her memoir and a free “High Vibration Living” guide designed to help listeners stay grounded and radiant in divine energy. She then introduces guest Hugh Massey, founder of DNA Behavior International, whose purpose is to empower people by aligning their natural talents and financial behaviors to create exponential futures with less stress and more joy. Hugh begins by reflecting on his own early life, marked by the loss of his father, and how this experience shaped his growth, resilience, and understanding of opportunity through both challenge and compassion.
In this segment of The A Train to Sedona, Hugh Massey shares how compassion is a cornerstone of his leadership, explaining that true compassion means deeply understanding others’ perspectives, supporting them in their journeys, and creating space for growth rather than judgment. He connects this to his own life story as a boy without a father, reflecting on how the loss shaped his early challenges and inspired his mission to mentor and guide boys in similar circumstances. Through one-on-one mentoring, group programs, and initiatives like Hope Performance Tennis in Africa, Hugh emphasizes turning pain into purpose, empowering young men to build identity, resilience, and opportunities for an abundant future.
In this segment of The A Train to Sedona, Hugh Massey emphasizes that his focus on “boys without fathers” also points to a wider truth: the absence of a parent—whether for boys or girls—creates unique traumas and challenges that ripple through families and society. Shifting toward abundance, he describes it as a mindset rooted in prosperity thinking, limitless opportunities, and collective flourishing rather than fear or competition. For Hugh, technology, self-confidence, and conscious living all play roles in creating a future where people flourish spiritually and practically, guided by reflection, balance, and openness to the “information packets” of wisdom that arrive when we allow stillness.
In the closing segment of The A Train to Sedona, Hugh Massey shares the story of founding DNA Behavior International, a company born from his realization that true financial empowerment comes from understanding oneself, not just investments. The company helps people uncover their financial personality, natural talents, and relationship with money—recognizing money as both energetic and behavioral—so that they can reduce stress and live more fulfilled, abundant lives. Now a global technology platform enhanced by AI, DNA Behavior equips wealth managers, coaches, and leaders to personalize support for clients, while Hugh also continues his mission through books, public speaking, and initiatives like BoysWithoutFathers.org.
00:00:53.200 --> 00:01:00.409 Linda Marsanico: Hello, everyone. Welcome to the A Train to Sedona broadcast. I'm Linda Marcanico.
00:01:01.250 --> 00:01:17.569 Linda Marsanico: The A train to Sedona is also the name of a memoir I wrote about my journey to love and compassion. I wrote it with my heart. I share my failures, my successes, in the hope that my journey will inspire yours.
00:01:17.690 --> 00:01:23.360 Linda Marsanico: You can buy a signed copy on my website at lindamarsanico.com.
00:01:23.580 --> 00:01:29.979 Linda Marsanico: You can also buy a regular copy from Amazon, Barnes & Noble, Walmart, and bookstores.
00:01:31.000 --> 00:01:45.990 Linda Marsanico: Now, I also have a free gift for you. I call it the Cheat Sheet for High Vibration Living. Seven exercises designed to keep your energy in the present moment and vibrant. And I'll highlight
00:01:47.030 --> 00:01:50.879 Linda Marsanico: Bringing in the divinely inspired violet light.
00:01:51.020 --> 00:02:00.199 Linda Marsanico: A very powerful energy that comes in to protect you. When I leave the house, I often invoke, just by intention, and you've got it.
00:02:01.060 --> 00:02:07.790 Linda Marsanico: And you can download a free copy of the cheat sheet on my website at lindamarzanico.com.
00:02:08.800 --> 00:02:21.840 Linda Marsanico: I have two disclaimers. One, that this broadcast does not establish a professional relationship. And two, that the ideas expressed on talk radio do not necessarily
00:02:22.430 --> 00:02:26.329 Linda Marsanico: represent the station. They are our opinions.
00:02:26.980 --> 00:02:30.670 Linda Marsanico: Today, my guest is Hugh Massey.
00:02:31.170 --> 00:02:40.189 Linda Marsanico: Hugh Massey is the executive chairman and founder of DNA Behavior International, the behavior and money insights company.
00:02:40.660 --> 00:02:53.059 Linda Marsanico: By applying quantum leap thinking and AI-driven technologies, Hugh helps growth-minded leaders create an exponential future by building, quote.
00:02:53.060 --> 00:03:03.599 Linda Marsanico: Category King. Category King, end of quote, people-centric businesses, enhancing financial decision-making, Culture, and performance.
00:03:03.950 --> 00:03:19.779 Linda Marsanico: Hugh's purpose is to empower people worldwide to optimize the alignment of their natural, hardwired talents and financial behaviors to make quantum leaps for creating an exponential future with reduced stress.
00:03:20.040 --> 00:03:26.819 Linda Marsanico: Thereby enabling greater happiness, more success, and improved health for 30 or more years.
00:03:27.760 --> 00:03:43.770 Linda Marsanico: Hugh partners with clients to create an exponential future by developing trailblazing financial behavior apps for building the new matching economy, impacting all key areas of life, finance, and business.
00:03:44.080 --> 00:03:46.909 Linda Marsanico: Hugh, welcome to the A train to Sedona.
00:03:49.180 --> 00:03:51.240 Linda Marsanico: And you need to unmute yourself.
00:03:51.710 --> 00:04:04.149 HughMassie: I'm unmuted now, sorry, I was, waiting to listen to that wonderful introduction, Linda, so it's great to be with you on this show, and, you know, I feel very connected.
00:04:04.810 --> 00:04:08.160 HughMassie: And, the music up front really helped as well, I think.
00:04:09.240 --> 00:04:17.149 Linda Marsanico: And also, you're wearing this pink shirt to vibrate in a very… at a very high energy. So you're going to radiate through the show, you.
00:04:17.350 --> 00:04:23.289 HughMassie: Absolutely, let's create great energy for everybody else and uplift them and their lives.
00:04:23.470 --> 00:04:32.390 Linda Marsanico: Absolutely, we want to do that, and that's one of the purposes of this show. So I wonder, Hugh, if you could share what influences from your past
00:04:32.560 --> 00:04:34.739 Linda Marsanico: Bring you to where you are today.
00:04:36.270 --> 00:04:42.269 HughMassie: That's a, a big question, and I think what we were, you know, wanted to talk about, so I'll cut to…
00:04:42.500 --> 00:04:48.790 HughMassie: I'll cut to the chase, you know, I'm a boy without a father, and…
00:04:49.120 --> 00:04:57.720 HughMassie: you know, as I've reflected through my life, you know, my dad died when I was one, my mum was pregnant with my brother, and as I've reflected on my life, that…
00:04:57.890 --> 00:05:00.150 HughMassie: Had a very big impact
00:05:00.420 --> 00:05:13.880 HughMassie: on me, and, you know, while on one side it could be looked at as a trauma, and it was, I think that anybody that loses a parent at any time, there's a trauma involved with that.
00:05:14.150 --> 00:05:18.500 HughMassie: But also, it created an opportunity, and I think what I've had to learn to do is, sort of.
00:05:18.680 --> 00:05:28.030 HughMassie: connect the dots on both those, and, you know, accept that the hand I was dealt, and… but use it to create
00:05:28.310 --> 00:05:34.090 HughMassie: an opportunity, and… you know, that's what… what I've done. I think that my…
00:05:34.700 --> 00:05:38.730 HughMassie: Behavioral hardwiring has been… was heavily shaped
00:05:39.570 --> 00:05:44.880 HughMassie: By… by my dad dying at that early age, and… and…
00:05:45.010 --> 00:05:50.280 HughMassie: I've had to, you know, to grow from there. But firstly, I had to understand it.
00:05:52.040 --> 00:05:56.090 Linda Marsanico: Did you have a mentor when you were… a male mentor when you were growing up?
00:05:57.660 --> 00:06:03.869 HughMassie: Not really, Linda, till I was about 16, when my mother got remarried.
00:06:04.190 --> 00:06:09.470 HughMassie: And so then my stepfather, Roger, stepped into my life, and…
00:06:09.920 --> 00:06:15.500 HughMassie: he became, I think, in a way, that mentor. He became a guide. He opened me up to…
00:06:15.730 --> 00:06:20.070 HughMassie: to opportunities that probably I would not have otherwise
00:06:20.590 --> 00:06:27.880 HughMassie: had, and I think, you know, the scenario when my dad died, you know, he's 36 years old, he was an only child.
00:06:28.310 --> 00:06:31.529 HughMassie: And his father, who was my grandfather.
00:06:32.080 --> 00:06:45.439 HughMassie: died a few months after him. And so… and my grandfather's brother died as well, so the… sort of the family became pretty bereft, and the only two Masis standing were me and my brother, but we're…
00:06:45.540 --> 00:06:59.990 HughMassie: one year old and zero. So… and my mother was from England, and we were brought up in Australia, you can tell from my accent, I'm Australian. So, my grandparents were on the other… on the maternal side, or on the other part… side of the world, so…
00:07:00.290 --> 00:07:05.410 HughMassie: there really wasn't… wasn't anybody, and… and I think part of the…
00:07:05.560 --> 00:07:10.320 HughMassie: The problem was solved, if you call it the gap, They were solved.
00:07:10.680 --> 00:07:25.339 HughMassie: by me going to boarding school when I was 9, and my brother went when he was 9, a year later after me, and so, you know, my mother understood this enough that we needed to be in a more of a male environment.
00:07:25.510 --> 00:07:31.030 HughMassie: And, you know, the sacrifice to her was she didn't have her two kids at home, but…
00:07:31.850 --> 00:07:50.129 HughMassie: you know, you can look back at all of these decisions and say, are they right? I think that while I wouldn't say that every day at boarding school was great, it was probably the right choice when I look back on it. Not probably, it was the right choice.
00:07:50.260 --> 00:07:56.080 HughMassie: In all respects, To have that… to have some male influence, even though it wasn't a father.
00:07:57.320 --> 00:08:04.870 Linda Marsanico: So overall, you feel… pretty satisfied with being at boarding school. Of course, you had your brother with you.
00:08:05.610 --> 00:08:07.730 Linda Marsanico: And that helped, I would imagine.
00:08:07.730 --> 00:08:22.359 HughMassie: Yeah, but, you know, the way… we weren't separated, but we weren't together either, you know, if that makes sense. So, you know, we're in a different, you know, two years apart in schooling, even though we're not much over a year gap in age.
00:08:22.410 --> 00:08:29.419 HughMassie: You know, you're funneled off into different, activities, things, although…
00:08:29.570 --> 00:08:38.150 HughMassie: we liked a lot of the same sports, which is a good thing. So John and I were both, you know, passionate about cricket, we enjoyed tennis, golf.
00:08:38.789 --> 00:08:51.760 HughMassie: swimming was something that we were, you know, good at, particularly he was good at, but… but… but, you know, I think so that just helped in growing up. You know, we played a lot together,
00:08:51.940 --> 00:09:04.570 HughMassie: as well. I'm not going to say I was the perfect older brother either, but, you know, so I think all those things helped, and being in the boarding school, though, he was there.
00:09:04.700 --> 00:09:10.250 HughMassie: I think is the right thing… was the right thing in terms of some boundaries being set, being around other boys.
00:09:10.880 --> 00:09:17.800 HughMassie: You know, the activities that you go and do, in that environment was… was good.
00:09:18.810 --> 00:09:23.949 Linda Marsanico: I mean, you had a lot of group activities, which would have been beneficial as well.
00:09:24.540 --> 00:09:37.780 HughMassie: group activities, you know, you get some tough love as well, and… but I think also I was lucky that, you know, you can't underestimate the role of my mother here. I think she's played…
00:09:38.220 --> 00:09:40.059 HughMassie: Had… Had to step up and…
00:09:40.180 --> 00:09:47.200 HughMassie: while no mother in the boy without father scenario that I grew up in can play dual roles fully.
00:09:47.610 --> 00:09:54.309 HughMassie: She did a pretty good job at covering for it, and certainly… and my grandmother, we certainly…
00:09:54.680 --> 00:10:05.380 HughMassie: didn't want for anything in our lives, you know, in the upbringing, and that, you know, and I've got to credit my mother a lot for that, and, you know.
00:10:05.480 --> 00:10:11.739 HughMassie: She's a… she… she's a player in this, in the sense of… well, of course, being the mother, but…
00:10:12.050 --> 00:10:15.010 HughMassie: She's infected by my father dying as well.
00:10:15.590 --> 00:10:20.309 Linda Marsanico: Yes, she had to be very strong. And you mentioned to me, is she 94 now?
00:10:20.310 --> 00:10:22.659 HughMassie: She's 94, she's, …
00:10:22.820 --> 00:10:30.400 HughMassie: She's fully with it, you know, out there making decisions and, you know, following people up and…
00:10:30.680 --> 00:10:47.759 HughMassie: working off her computer, and so she's fully active mentally. Of course, she's, you know, she's not running around doing hill sprints and on the golf course anymore, but, you know, she's only just past that, so that's a pretty good, testament to her willpower and strength.
00:10:48.710 --> 00:10:50.120 Linda Marsanico: And where does she live?
00:10:50.120 --> 00:10:51.569 HughMassie: So she lives in Sydney.
00:10:51.730 --> 00:10:55.839 Linda Marsanico: Oh, but I imagine you visit because you travel the world, Hugh.
00:10:56.090 --> 00:11:02.899 HughMassie: So I visit a fair bit. I just was there during July. I'll be back there, later next week in Australia.
00:11:03.140 --> 00:11:22.869 HughMassie: again, so, you know, I do go, and we talk every… every two weeks. The whole family has a conversation on… on… on… on Teams, or, you know, Skype, Zoom, you know, any of the media channels that we choose to use. So, you know, communication's good, but it's, of course, not the same as
00:11:23.310 --> 00:11:27.570 HughMassie: I suppose having me around the corner in Sydney, where I used to live, around the corner from.
00:11:27.570 --> 00:11:27.980 Linda Marsanico: Yes.
00:11:27.980 --> 00:11:38.860 HughMassie: from her, and my younger brother lives in Melbourne, which is, like, an hour's flight away. So, you know, she's somewhat isolated, from a family perspective.
00:11:39.100 --> 00:11:43.560 Linda Marsanico: But hopefully she has some friends and people that she hangs with.
00:11:44.330 --> 00:11:55.319 HughMassie: There's no shortage of people to hang out. I mean, I have to book an appointment to see her, so, you know, she's got… she's fully, you know, she's fully occupied, which is good.
00:11:55.930 --> 00:12:00.980 Linda Marsanico: Yes, it is. And how about you and your brother? Are you fairly close?
00:12:02.450 --> 00:12:12.029 HughMassie: We're fairly close in at some levels. I think that at a, you know, mutual respect, values.
00:12:12.320 --> 00:12:14.580 HughMassie: Levels where close interests.
00:12:15.340 --> 00:12:19.589 HughMassie: But we're also completely opposite as people. You know, I'm…
00:12:19.990 --> 00:12:39.139 HughMassie: a business person, entrepreneur, … think about life and money from a completely different lens to… to my brother John, who's a pediatrician, you know, who's highly accomplished in, you know, in his own right, so I don't think we… we certainly don't see everything.
00:12:39.340 --> 00:12:49.069 HughMassie: through the same lens, and I think there's, you know, there's no doubt there's… as emerged through life, if I'm being really honest, you know, brotherly.
00:12:49.260 --> 00:12:57.980 HughMassie: brotherly issues that come to surface, perhaps, that maybe I was the… the… the rougher brother, …
00:12:58.100 --> 00:13:13.339 HughMassie: You know, and so… but, you know, we def… you know, like, next week when I'm in Sydney, he's coming up to see me, so, you know, like, we saw each other in June, so it's not like, there's no… it's not estrangement or anything like that. …
00:13:13.930 --> 00:13:20.559 HughMassie: But we're not sitting there, you know, having Sunday dinner every night. Every week, I mean.
00:13:21.100 --> 00:13:23.489 Linda Marsanico: Well, it sounds like a lovely relationship.
00:13:23.640 --> 00:13:39.330 Linda Marsanico: Hugh, we need to take a commercial break, but when we come back, I'm going to ask you to talk about how you show love and compassion. So, listeners, we need to take the break. As I said, do come back and hear what Hugh has to say about
00:13:40.050 --> 00:13:43.190 Linda Marsanico: Love and compassion, and how he demonstrates that.
00:15:57.320 --> 00:16:09.329 Linda Marsanico: Hello, everyone. Welcome back to the A Train to Sedona broadcast. I'm Linda Marcanico, with my guest, Hugh Massey. And Hugh, I'm going to ask you to mute yourself.
00:16:09.540 --> 00:16:17.990 Linda Marsanico: I want to ask you how you show love and compassion. How do you demonstrate that as you move forward in your life?
00:16:19.020 --> 00:16:28.580 HughMassie: It's a… it's, you know, it's a big question, Linda, and it's really, really important, and I would say one of the tenets of leadership for me
00:16:29.150 --> 00:16:41.449 HughMassie: is, you know, beyond courage to do the right thing is being able to demonstrate compassion, because if you can't, you know, you can't build relationships, and I think we need
00:16:41.890 --> 00:16:47.240 HughMassie: We need compassion in this world, in every environment that we, you know, live and operate in.
00:16:47.410 --> 00:16:49.020 HughMassie: And, and for me.
00:16:49.420 --> 00:16:56.089 HughMassie: I wasn't born with the natural traits of giving compassion, and it took a long time to…
00:16:56.440 --> 00:17:01.359 HughMassie: I think… I think get past myself to… to understand what it was, and to…
00:17:01.880 --> 00:17:05.349 HughMassie: know my impact on other people, but as I've sort of
00:17:05.480 --> 00:17:08.489 HughMassie: Got more connected to my values.
00:17:08.680 --> 00:17:16.499 HughMassie: compassion's important, but I've got to do… sort of deliver it my way. So I… I do… I do seek to understand
00:17:16.680 --> 00:17:19.480 HughMassie: Another person's perspective.
00:17:20.390 --> 00:17:27.549 HughMassie: I think it also comes out in… and so that… and that they feel that I've understood their perspective, even if we…
00:17:28.030 --> 00:17:29.720 HughMassie: Don't agree about it.
00:17:31.470 --> 00:17:36.640 HughMassie: I think it's not taking a hard line with everything, you know, I think if you're running a business.
00:17:36.930 --> 00:17:39.319 HughMassie: You can look at the numbers and profits.
00:17:40.170 --> 00:17:47.970 HughMassie: And try to, you know, 100% maximize that, but somewhere there, you've gotta… you've gotta… you've gotta let some things go and give it a break, and… and… and…
00:17:48.240 --> 00:17:53.350 HughMassie: Also, just allow the people to flourish, and as I've learned as you do that.
00:17:53.640 --> 00:17:55.439 HughMassie: The business does better, but….
00:17:55.440 --> 00:17:55.780 Linda Marsanico: And so.
00:17:55.780 --> 00:18:07.959 HughMassie: So bringing with it is a friendly approach, and being approachable, and being open to ask any question, but I think that fundamentally, to give compassion.
00:18:08.200 --> 00:18:10.969 HughMassie: Gotta understand the other person's perspective.
00:18:10.970 --> 00:18:11.640 Linda Marsanico: Yes.
00:18:11.640 --> 00:18:19.999 HughMassie: And allow, you know, and for them to feel that you have, That's important, and for me.
00:18:20.380 --> 00:18:30.000 HughMassie: a lot of this come… because I'm more of a business person, it's… then we'll come out and helping people solve what is really a major problem for them.
00:18:30.400 --> 00:18:43.300 HughMassie: there could almost be a trauma, you know, … and so, like, for example, I've helped a couple of friends out recently with litigation-type things, but it's not sitting there in judgment.
00:18:43.520 --> 00:18:45.799 HughMassie: It's helping them understand…
00:18:46.360 --> 00:18:52.300 HughMassie: You know, why it happened, what their feelings are in it, and that they feel that they've, can express themselves.
00:18:53.680 --> 00:19:02.240 HughMassie: with employees or people on my team, partners, just understanding and making them feel I understand where they're at on their journey. I mean, they…
00:19:02.360 --> 00:19:08.260 HughMassie: you can only be where you are. Of course, we all want to improve and do better, but I think that
00:19:08.700 --> 00:19:13.329 HughMassie: Understanding where people are at on their journey, and what the decisions….
00:19:13.330 --> 00:19:13.930 Linda Marsanico: Amazing.
00:19:13.930 --> 00:19:18.840 HughMassie: are in front of them. So, for me, a lot of it comes out in understanding
00:19:19.360 --> 00:19:23.620 HughMassie: getting to the root of people's behavioural styles. Once I understand
00:19:24.110 --> 00:19:25.949 HughMassie: Who they are at the core.
00:19:26.390 --> 00:19:33.369 HughMassie: then it's easy for me to adapt to them, not only in how I communicate, but maybe the feedbacks I provide.
00:19:34.010 --> 00:19:42.560 HughMassie: the examples I use, the types of stories I might tell, that person, because all of those things need to be, in a way, customized and
00:19:42.760 --> 00:19:50.089 HughMassie: and personalized. And that's got to happen at every level, and we were, you know, even talking about, …
00:19:50.810 --> 00:19:59.230 HughMassie: you know, my mother before, and my brother and I being opposite, you know, the way in which we show love and appreciation to her, …
00:19:59.490 --> 00:20:04.850 HughMassie: we're gonna do it differently, and I think that both of me and my brother, it's incumbent on us to…
00:20:05.200 --> 00:20:08.809 HughMassie: Understand my mother's journey, and… and… and…
00:20:09.080 --> 00:20:16.830 HughMassie: you know, in cases, some cases, let things go, or celebrate other things. Right. And do that for each other. I think that's the…
00:20:17.610 --> 00:20:21.559 HughMassie: That's the comp… that's the compassion, it, it, …
00:20:21.720 --> 00:20:29.029 HughMassie: But it's not just sitting there and talking about, you know, I don't want to decry feelings, that's important. …
00:20:29.150 --> 00:20:35.650 HughMassie: But it's… going beyond just feelings to real understanding, I think that's the key thing.
00:20:35.650 --> 00:20:41.119 Linda Marsanico: Well, as you said, it takes a lot of work for all of us to get to compassion, not just you, Q.
00:20:41.310 --> 00:20:41.670 HughMassie: Yep.
00:20:41.670 --> 00:20:47.480 Linda Marsanico: And when we show that, when we understand where someone's coming from, they feel loved.
00:20:47.780 --> 00:20:50.610 HughMassie: And, of course, our employees….
00:20:50.680 --> 00:21:03.999 Linda Marsanico: are the most important part of our business, because we depend upon them, we need to develop them, we need to understand them, because the business does flourish. It's been written about, and it's so true.
00:21:04.980 --> 00:21:09.619 Linda Marsanico: I wanted to ask you about Boys without fathers.
00:21:11.160 --> 00:21:15.680 Linda Marsanico: Why is mentoring Boys Without Fathers so important to you?
00:21:17.690 --> 00:21:32.839 HughMassie: Well, I think it comes back to, you know, the starting place of our conversation. It was very shaping on me, and you know, and when I realized… I found out the impact of it, you know, if you want to call it the trauma.
00:21:33.140 --> 00:21:39.689 HughMassie: Juan… my mother wrote about it in her book that she's written about her life, her Globetrotter book.
00:21:39.830 --> 00:21:42.199 Linda Marsanico: You know, that when I was….
00:21:42.980 --> 00:21:47.800 HughMassie: 3 years old, I've been to kindergarten a couple of times, and…
00:21:48.430 --> 00:21:57.210 HughMassie: you know, and of course, my father had died 18 months before, and the kindergarten teacher said, has Hugh been traumatized by something? She said, well, his father died
00:21:57.520 --> 00:22:01.440 HughMassie: you know, 18 months or so ago. And…
00:22:01.680 --> 00:22:05.699 HughMassie: She said, well, he's not talking, he's not interacting with the other kids.
00:22:05.810 --> 00:22:09.080 HughMassie: You know, he just plays by himself.
00:22:09.620 --> 00:22:12.970 HughMassie: Et cetera, et cetera. And, you know.
00:22:13.100 --> 00:22:19.769 HughMassie: And reel that forward. So I sort of cried a little bit when I saw that written in her book.
00:22:20.210 --> 00:22:22.359 HughMassie: And… Because it…
00:22:22.530 --> 00:22:32.830 HughMassie: I think in those days, no one really knew what to do with it, but at least it was somewhat identified, and I think, in my mother's own way, she knew this was a problem and tried to help me in lots of…
00:22:33.140 --> 00:22:43.959 HughMassie: different ways, but it was also… it was shaping me as well to be, you know, because I'm extremely introverted, believe it or not, you can see where that… where that comes from.
00:22:45.030 --> 00:22:52.860 HughMassie: But I was doing, you know, 3 years ago, 4 years ago, I was doing podcasts or conversations like this with some of our clients.
00:22:53.270 --> 00:22:59.719 HughMassie: And I did 6 in a row, and everybody was a boy without a father. The father had left the home early in life.
00:22:59.930 --> 00:23:05.949 HughMassie: And one of them had studied the impacts, and there's a lot of research out there. And, you know, it would have brought…
00:23:06.160 --> 00:23:10.799 HughMassie: Home to me is aggressive behaviour, for example. Okay.
00:23:11.030 --> 00:23:15.539 HughMassie: I was… I was aggressive at home, right? Because I was frustrated.
00:23:15.720 --> 00:23:26.790 HughMassie: Partly not being able to talk, which was another thing, so talking late, literacy, so I was a late learner, developer in that area, …
00:23:26.930 --> 00:23:39.549 HughMassie: I was plumper as a child, so, you know, you can say obesity, you know, is an issue, and social awkwardness. These are all challenges that come….
00:23:40.040 --> 00:23:40.530 Linda Marsanico: Yes.
00:23:40.530 --> 00:23:42.939 HughMassie: To a boy without a father, and…
00:23:43.300 --> 00:23:50.880 HughMassie: And then when you add to it, there's no setting of boundaries. There's no one… then you asked about mentoring, there's no one there to set boundaries.
00:23:51.400 --> 00:23:59.140 HughMassie: and to guide you within a way, I think, the love that a father can. You know, some days that's going to be encouragement, some days it's going to be…
00:23:59.260 --> 00:24:05.449 HughMassie: a hard hand, … There wasn't that coming from a male environment, and…
00:24:05.780 --> 00:24:08.659 HughMassie: And I think now, when we look in society.
00:24:09.190 --> 00:24:17.699 HughMassie: And I could see, okay, I'm one of the lucky ones because I think of the mother I had, but also the schooling in the boys' boarding school.
00:24:18.570 --> 00:24:20.660 HughMassie: But a lot of kids don't have that.
00:24:20.880 --> 00:24:33.759 HughMassie: And so, why do then boys at 10 and 12 join gangs, and later on getting themselves into trouble? Yes. And, you know, I think of some of the times… not that I've been down those tracks, but I could see there's times when.
00:24:34.230 --> 00:24:42.409 HughMassie: maybe I've operated without boundaries too, and would that have happened if a father was there? Who knows, right? But…
00:24:44.140 --> 00:24:53.089 HughMassie: that's a societal issue that we need to deal with. It's a, you know, it's a… it's a family issue, and so I think this is a big…
00:24:53.860 --> 00:25:03.870 HughMassie: a big, big cause in, sort of, helping people in the socio-economic mobility Type sphere, empowering people.
00:25:04.460 --> 00:25:06.970 HughMassie: To… to understand this.
00:25:07.340 --> 00:25:11.360 HughMassie: And to, you know, one, to help the boys and give them…
00:25:11.670 --> 00:25:18.879 HughMassie: Direction, help them with character, development, but also to see that
00:25:19.630 --> 00:25:22.470 HughMassie: You know, there are other role models out there that…
00:25:23.000 --> 00:25:33.089 HughMassie: were where they were, and have been reasonably successful or accomplished in their life, you know, success isn't just about money, have gone and done something out there.
00:25:33.430 --> 00:25:34.140 Linda Marsanico: Yes.
00:25:34.140 --> 00:25:35.749 HughMassie: And that they can, too.
00:25:35.860 --> 00:25:38.750 HughMassie: And that they can build an identity for themselves.
00:25:39.090 --> 00:25:43.450 HughMassie: And that… While not having a father.
00:25:44.230 --> 00:25:48.420 HughMassie: Is… is a… is a… is a… is a challenge, and maybe a handicap?
00:25:49.140 --> 00:25:51.560 HughMassie: But you can make that an opportunity, too.
00:25:53.270 --> 00:26:03.819 Linda Marsanico: So, I'm wondering, how does the mentoring happen? Is it one-on-one? Do you have group activities? How does that… what does it look like?
00:26:04.730 --> 00:26:07.519 HughMassie: So, it can happen in, …
00:26:07.940 --> 00:26:14.900 HughMassie: in a range of settings, and I think it needs to happen in multiple settings, but so we do some of the work
00:26:15.020 --> 00:26:22.559 HughMassie: In groups. So, like, for example, there are groups in prisons that are getting help from some of the people on the team.
00:26:22.800 --> 00:26:29.189 HughMassie: So that they… because I think learning in groups provides an experience to see what others
00:26:29.320 --> 00:26:32.249 HughMassie: are doing, it's an accountability, so…
00:26:32.640 --> 00:26:40.609 HughMassie: that's… that's helpful. Then there's one-on-one mentoring, so I've done some of that. I'm… I'm probably better in the one-on-one setting at… at… at…
00:26:40.910 --> 00:26:44.960 HughMassie: At sitting down with people over a period of time, and just having…
00:26:45.750 --> 00:26:52.190 HughMassie: You know, more friendly, casual conversations, but also trying to inspire them, tell them… give them stories.
00:26:53.110 --> 00:26:57.240 HughMassie: Point in the, you know, in the way to, to go.
00:26:57.360 --> 00:27:00.849 HughMassie: And I'm very big on helping people see their identity.
00:27:01.590 --> 00:27:07.830 HughMassie: And who are they going to live up to be? And hopefully they can look at if their father has passed away or not present.
00:27:08.310 --> 00:27:23.889 HughMassie: they can look to their father and say, I want to honor you, and do something great. I'm not going to sit here and be a victim. I'm going to… I'm going to be a victor. That's really what I'm trying to instill. But not everybody will, if the father's gone.
00:27:24.890 --> 00:27:31.670 HughMassie: Hopefully, they can forgive, for whatever reason, you know, even if, like, for me, in a way, there's a forgiveness for my father going.
00:27:31.930 --> 00:27:36.250 HughMassie: If it's a divorce situation, or it's some other reason.
00:27:36.770 --> 00:27:44.820 HughMassie: is to reconcile to it and forgive it to some degree, so you can grow. I think that's the big thing that I work on. …
00:27:45.140 --> 00:27:49.209 HughMassie: But other groups, and I know we're running up on time here, but other group settings….
00:27:49.210 --> 00:27:50.910 Linda Marsanico: Oh, we can keep going, keep going.
00:27:50.910 --> 00:27:55.260 HughMassie: I'm helping a foundation called Boys… sorry, Hope Performance Tennis.
00:27:55.400 --> 00:27:56.350 HughMassie: And, and…
00:27:57.530 --> 00:28:03.610 HughMassie: what I discovered when I got behind it, because I got behind it because I loved tennis, and I could see all these kids….
00:28:04.250 --> 00:28:14.379 HughMassie: in Africa, that this was a way out for them, right? To… to learn a sport, get some character development, schooling, be around other kids doing something positive, will help.
00:28:14.750 --> 00:28:19.499 HughMassie: But it didn't take me long to realize that the founder, Enoch Godi.
00:28:20.020 --> 00:28:24.850 HughMassie: Was a boy without a father as well, and he was picked up out of a bus shelter when he was 10 years old.
00:28:25.620 --> 00:28:28.409 HughMassie: And, you know, he'd been feeding himself in the streets.
00:28:28.610 --> 00:28:30.890 Linda Marsanico: Basically, since he could walk.
00:28:31.380 --> 00:28:36.650 HughMassie: and… And he became a professional tennis player.
00:28:36.870 --> 00:28:42.509 HughMassie: Right? And he's coached me with tennis here in Atlanta, and he's gone back to Ghana now to do this full-time, but…
00:28:43.350 --> 00:28:47.290 HughMassie: That's where we're having As well, in multiple settings.
00:28:48.090 --> 00:28:50.790 Linda Marsanico: Is there any counseling given to the boys?
00:28:51.540 --> 00:28:58.649 HughMassie: this counselling gets given as well, if we can do it. So there's other environments where schools are being set up
00:28:58.790 --> 00:29:10.000 HughMassie: to do this as well, so the kids can go in there at 10 years old and get schooled all the way through till 18. I'm not doing that one personally, but one of our people in our community.
00:29:10.650 --> 00:29:19.790 HughMassie: is doing that work that way. So, you know, we're… we're doing it one-on-one groups, collaborating, you know, in lots of different ways.
00:29:20.150 --> 00:29:22.079 Linda Marsanico: Sounds wonderful, Hugh.
00:29:22.840 --> 00:29:26.429 Linda Marsanico: When we come… it's about that time to take a break.
00:29:26.760 --> 00:29:30.979 Linda Marsanico: I want to ask you some questions about
00:29:31.290 --> 00:29:35.949 Linda Marsanico: creating an abundant future. So, listeners.
00:29:36.240 --> 00:29:39.669 Linda Marsanico: Come back, we're going to hear what Hugh has to say about abundance.
00:29:40.050 --> 00:29:42.780 Linda Marsanico: … We'll speak to you soon.
00:31:28.320 --> 00:31:39.369 Linda Marsanico: Hello, everyone. Welcome back to the A Train to Sedona broadcast. I'm Lundamar Sanico, with my guest, Hugh Massey. Hugh, would you unmute yourself?
00:31:40.460 --> 00:31:54.730 Linda Marsanico: I also, I want to ask you, before we move on to creating abundance, is there anything else that we need to hear from you regarding Boys Without Fathers? It's such a big thing for me, and this is what attracted me to asking you on the show.
00:31:55.640 --> 00:32:00.829 HughMassie: I think the only thing I would say, just to wrap up on that, Linda, is that…
00:32:02.150 --> 00:32:09.030 HughMassie: I don't want anyone to… well, I do want people, in a way, to ask, well, what about girls, right?
00:32:09.550 --> 00:32:18.720 HughMassie: Because girls without a father also are impacted and traumatized, but the impact's different. I can't talk about that, because I didn't have a sister
00:32:19.190 --> 00:32:25.870 HughMassie: And I'm not a girl, but there are women there that, you know, I've connected with that
00:32:26.030 --> 00:32:32.699 HughMassie: have experienced that, and can share on that. So the… ultimately, the work we're doing is really going to be…
00:32:32.950 --> 00:32:45.549 HughMassie: about… about a family without par… a parent, or in some cases, without parents, and what… what that means, except my experience is boys without fathers, but… and I think it's significant because of…
00:32:46.050 --> 00:32:48.949 HughMassie: What some of these boys go and do.
00:32:49.260 --> 00:32:52.009 HughMassie: Out there in society that are causing
00:32:52.710 --> 00:33:02.270 HughMassie: huge problems that need to be addressed, and I think that's why, you know, it's important at that level, but I don't want to be seen as
00:33:02.720 --> 00:33:05.819 HughMassie: Well, this isn't a girl issue, because it absolutely is.
00:33:05.820 --> 00:33:08.360 Linda Marsanico: And hopefully someone else will take that up.
00:33:08.360 --> 00:33:09.030 HughMassie: Yes.
00:33:09.030 --> 00:33:23.299 Linda Marsanico: perhaps there are many organizations, but just focusing on what you're doing, which is quite significant. Yeah. But thank you, because as a woman, I appreciate your bringing us into the conversation.
00:33:24.600 --> 00:33:27.860 Linda Marsanico: What excites you about creating an abundant future?
00:33:30.430 --> 00:33:37.360 HughMassie: Well, you know, I was thinking about that as you, as you, as you, as you, as, you know, we were in the break, and, and that…
00:33:37.930 --> 00:33:47.140 HughMassie: I think that there are so many opportunities out there in the world, and I think abundance in, you know, my mind, is that the…
00:33:47.520 --> 00:33:50.950 HughMassie: The world is full of limitless possibilities.
00:33:51.260 --> 00:33:54.669 Linda Marsanico: And that we've all got an opportunity to go and grab one.
00:33:55.180 --> 00:34:02.770 HughMassie: And for most people, there will be one big opportunity that you can go and grab that's going to
00:34:02.970 --> 00:34:12.880 HughMassie: take you on a path to fully flourish, and that's what I'm really about. And I think so, creating an abundant future and having an abundant life is a mindset.
00:34:13.980 --> 00:34:18.260 HughMassie: And, you know, I'd call it prosperity thinking, not fear-based thinking.
00:34:18.260 --> 00:34:24.019 Linda Marsanico: And… and that… but there's more than enough, and I was talking about this with somebody else this morning that I was meeting who's….
00:34:24.020 --> 00:34:29.169 HughMassie: In a way, in a competing business to mine, but we were talking collaboratively that
00:34:29.330 --> 00:34:31.079 HughMassie: You know, if it… it…
00:34:31.210 --> 00:34:35.970 HughMassie: Given we have the same belief as to why human behavior is important in wealth management.
00:34:36.239 --> 00:34:38.310 HughMassie: Even though we've both got a system.
00:34:38.790 --> 00:34:42.380 HughMassie: We need to be able to talk about this collectively so that
00:34:42.870 --> 00:34:49.019 HughMassie: The tide rises for all of us, and that we can correct more for all of us, because there's…
00:34:49.210 --> 00:35:04.609 HughMassie: there's plenty of business out there for everybody, and I think that's the… that's the mindset. Abundance isn't, you know, shouldn't be reduced to something that's transactional. To me, it's about creating opportunities, and what excites me
00:35:05.160 --> 00:35:11.920 HughMassie: about the future is, although a lot of people are scared about it, is technology. I think technology is our pathway
00:35:12.060 --> 00:35:15.440 HughMassie: To actually, if you want to call it delivering abundance?
00:35:15.440 --> 00:35:16.320 Linda Marsanico: Hmm.
00:35:16.320 --> 00:35:21.089 HughMassie: It's going to take away jobs in areas, but it's going to open up a whole lot of other jobs.
00:35:21.230 --> 00:35:24.649 HughMassie: But for those that lose a job, if they have the right attitude.
00:35:25.650 --> 00:35:31.230 HughMassie: something else is going to show up for them. And I think as a society, we… we…
00:35:32.780 --> 00:35:39.220 HughMassie: owe it to Wall to be able to create abundance for all, so that everybody can have more than
00:35:40.180 --> 00:35:43.020 HughMassie: What they've got today, be happier.
00:35:43.430 --> 00:35:53.779 HughMassie: and healthier than where they are today. And, you know, I think in America today, We have a huge…
00:35:54.090 --> 00:35:56.859 HughMassie: socioeconomic mobility issue.
00:35:57.170 --> 00:36:02.019 HughMassie: We've got extreme wealth at one end, and…
00:36:02.150 --> 00:36:13.319 HughMassie: we've got a lot of people that are struggling, and how can we help them have an abundant future? That… that… and have more? And so that's…
00:36:13.440 --> 00:36:19.709 HughMassie: you know, I think it's something to be input… to be thought about, but technology's going to be a big player in enabling that to happen.
00:36:19.840 --> 00:36:21.809 HughMassie: And that's what I'm excited about, is….
00:36:21.810 --> 00:36:22.490 Linda Marsanico: Excuse me.
00:36:22.490 --> 00:36:27.380 HughMassie: What technology can do for us if it's applied the right way.
00:36:28.760 --> 00:36:30.139 Linda Marsanico: Well, you talk about
00:36:30.270 --> 00:36:48.049 Linda Marsanico: abundance for all, and helping others to achieve abundance. And really, that's a spiritual concept, that we're all connected, and when I'm happier and more abundant, you're going to be happier and more abundant. The energy is there, and so I'm glad to have you make that point to you.
00:36:48.630 --> 00:36:53.750 HughMassie: Absolutely, I think it's, you know, for every person out there is to take stock and look at
00:36:54.920 --> 00:36:58.330 HughMassie: what can I do to… to… to flourish
00:36:58.660 --> 00:37:01.709 HughMassie: the most, and I think that's where a lot of my…
00:37:01.870 --> 00:37:21.860 HughMassie: philosophical thinking, it is spiritual. We are all spiritual beings, you know, we've got belief systems, whether it's in God or Jesus or something else. It doesn't matter. But I think that… I come back to, philosophically Aristotle's principles.
00:37:21.860 --> 00:37:22.930 Linda Marsanico: ….
00:37:23.390 --> 00:37:30.519 HughMassie: and that it's about flourishing, and that's why I'm in the United States. I think that as much as
00:37:30.900 --> 00:37:39.850 HughMassie: I had a great life in Australia. In some ways, I do through my friends and networks and opportunities there, but for me.
00:37:40.240 --> 00:37:46.569 HughMassie: America has been a place that, that I've been able to flourish, and even though there's a certain
00:37:46.760 --> 00:37:50.469 HughMassie: Chaos, if you want to call it that, that's here now and coming.
00:37:51.130 --> 00:38:00.969 HughMassie: I think that might enable a lot more people to flourish if we have the right mindset to that, and play properly in the new environment coming.
00:38:01.830 --> 00:38:05.910 Linda Marsanico: Yes, I'm very hopeful that all of this will pass, and we will be.
00:38:05.910 --> 00:38:06.490 HughMassie: Yeah.
00:38:06.490 --> 00:38:11.659 Linda Marsanico: more cohesive, and… Abundant, as you say.
00:38:12.290 --> 00:38:19.549 Linda Marsanico: … What is the key factor which holds people back in life and business?
00:38:21.970 --> 00:38:28.079 HughMassie: Well, it's themselves. I think that we are all in the way of ourselves, and it's, it's….
00:38:28.560 --> 00:38:30.589 HughMassie: It's a mindset, and, and…
00:38:30.720 --> 00:38:41.809 HughMassie: you know, I think that confidence is a big thing. And if you're confident, you've got a free mind and a belief in something that's bigger than you.
00:38:42.590 --> 00:38:49.509 HughMassie: you will take away any of the self-doubts and go and do that. And I think that's the…
00:38:49.780 --> 00:38:55.850 HughMassie: That's the difference, you know, that confidence is an ultimate belief in yourself, trust in yourself.
00:38:56.830 --> 00:38:57.790 HughMassie: is…
00:38:57.990 --> 00:39:10.310 HughMassie: is the difference between either being good and great, or success and failure, however you define that. I think also, on that point.
00:39:11.070 --> 00:39:15.949 HughMassie: A lot of people… Judge success by… by money.
00:39:16.960 --> 00:39:22.379 HughMassie: And that's the… that's really the worst thing you could do, because, …
00:39:23.180 --> 00:39:26.590 HughMassie: When you start comparing yourself to other people and what they've got.
00:39:27.320 --> 00:39:30.040 HughMassie: then… then you're going to fail.
00:39:30.800 --> 00:39:33.269 Linda Marsanico: It's very negative. It's a very negative thing to do.
00:39:33.270 --> 00:39:36.160 HughMassie: It's very… it's very, very negative, and…
00:39:37.190 --> 00:39:43.680 HughMassie: So, that's… that's the… that's the first problem. You've got to be comfortable enough in your own socks, in your own identity.
00:39:44.890 --> 00:39:49.410 HughMassie: And we've all got a growth path in our lives. For some people.
00:39:50.210 --> 00:39:52.840 HughMassie: They maximize their growth at 18 years old.
00:39:53.550 --> 00:39:58.489 HughMassie: Or at that time, and other people, it takes till they're 60, 65, 70.
00:39:58.990 --> 00:40:06.589 HughMassie: and suddenly they unlock and load. You know, I was reading about a guy yesterday, he's 82, started a new tech business. I mean, this… this…
00:40:06.960 --> 00:40:12.549 HughMassie: Age is sort of not a… should not be a completely relevant factor. I think we make too much on that.
00:40:12.730 --> 00:40:26.030 HughMassie: And we make too much about how much money someone has, and that's… that's a problem. We don't know what's behind that story, and that… that… that's what I think is a huge… is a cause of a lot of mental health issues, too.
00:40:26.170 --> 00:40:28.929 Linda Marsanico: Yes, I mean, the focus needs to be elsewhere on
00:40:29.320 --> 00:40:34.080 Linda Marsanico: Doing something that we love to do, and having self-love.
00:40:34.440 --> 00:40:38.849 Linda Marsanico: And the skills necessary to move into that possibility.
00:40:38.850 --> 00:40:47.349 HughMassie: Right, absolutely, and that's what's… that… because at the end of the day, moving into that possibility, you've got to have, you know, you used the words at the start, you've got to have the right energy.
00:40:47.980 --> 00:40:52.340 HughMassie: And you've got to be ready to do that, and all of us take a different…
00:40:52.790 --> 00:40:58.899 HughMassie: amount of time and work on ourselves to get there. Some people just step into something and it happens.
00:40:58.900 --> 00:40:59.220 Linda Marsanico: Yeah.
00:40:59.220 --> 00:41:07.359 HughMassie: And then they hit the wall later on in some aspect of their life. And others of… others of us… others of us need a lot of coaching and help up front.
00:41:07.550 --> 00:41:11.170 HughMassie: Guidance. Gotta bang our head against the wall 50 times.
00:41:11.650 --> 00:41:15.889 HughMassie: But if you persevere, but you know that there's something bigger out there that you can do.
00:41:16.510 --> 00:41:17.919 HughMassie: It's gonna happen.
00:41:17.970 --> 00:41:18.880 Linda Marsanico: Yes.
00:41:20.650 --> 00:41:21.580 Linda Marsanico: It's gone.
00:41:21.940 --> 00:41:23.429 Linda Marsanico: A lot of good work.
00:41:23.690 --> 00:41:26.919 Linda Marsanico: It makes me think of the footballer, Pele.
00:41:27.140 --> 00:41:46.299 Linda Marsanico: Who was interviewed, of course, he passed now, but in his heyday, he was the best footballer in the world. And he was interviewed, and someone said, you probably don't even have to practice, you're so good. He said, on the contrary, I practice every move until it's second nature to me.
00:41:46.480 --> 00:41:47.280 HughMassie: Absolutely.
00:41:47.280 --> 00:41:49.479 Linda Marsanico: Practice, practice, practice.
00:41:50.360 --> 00:41:51.100 Linda Marsanico: So….
00:41:51.360 --> 00:41:55.849 HughMassie: But you can't practice everything, so I think this is where you've got to…
00:41:56.050 --> 00:42:03.069 HughMassie: To identify what your strengths are, And absolutely practice those to…
00:42:03.290 --> 00:42:14.389 HughMassie: The hilt, but also… and not try and mend every struggle and spend your time… your time swimming uphill or swimming against, you know, swimming against the, you know, against the flow of the river.
00:42:14.800 --> 00:42:18.980 HughMassie: Is to know what's… where's going downstream for me, and do that the best.
00:42:20.630 --> 00:42:25.799 Linda Marsanico: So there are different… Realizations that are needed at different times.
00:42:25.820 --> 00:42:29.299 HughMassie: Yes. Because, you know, the universe will send us cues.
00:42:29.340 --> 00:42:29.930 Linda Marsanico: To help.
00:42:30.520 --> 00:42:38.620 Linda Marsanico: And we need to pay attention. Recently, I've been so busy that I've had to just scale back a bit to relax, to read, to enjoy.
00:42:38.940 --> 00:42:44.919 Linda Marsanico: Because… I needed to do that, but I had to pay attention, is what I'm saying.
00:42:45.340 --> 00:42:50.599 HughMassie: Yeah, and I think that what you've got to… what I do is, I've learned, you know, sort of terms of
00:42:50.750 --> 00:42:55.229 HughMassie: My, level of consciousness is to…
00:42:56.050 --> 00:43:01.899 HughMassie: allow free time and quiet space for the info… what I call the information packets to come down.
00:43:03.080 --> 00:43:05.349 HughMassie: And… and take stock of those.
00:43:05.460 --> 00:43:16.019 HughMassie: And, you know, I do that, you know, during exercise sessions, going for walks, sometimes I just drive the car without anything on, you know, so I'm trying to create…
00:43:16.640 --> 00:43:19.360 HughMassie: Space at key times of the day.
00:43:19.360 --> 00:43:20.000 Linda Marsanico: Yes.
00:43:20.000 --> 00:43:27.150 HughMassie: to… to allow the information packets to come down, and then I have a notepad wherever I am. I can write something down to remember it.
00:43:27.150 --> 00:43:30.619 Linda Marsanico: Yes. Because there's truth in all of those information packets.
00:43:31.380 --> 00:43:40.179 HughMassie: and, you know, take away the negative monkey speak and, you know, just allow the truths to come home. If you can capture that.
00:43:41.710 --> 00:43:47.460 HughMassie: then you can guide yourself to… to… to… to that better place. And… and I think…
00:43:48.300 --> 00:43:53.960 HughMassie: A lot of us… a lot of people don't allow that time for that to happen.
00:43:55.400 --> 00:43:59.220 HughMassie: Or they're so clouded up with fear.
00:43:59.660 --> 00:44:04.470 HughMassie: Alcohol, bad food, lack of exercise, lack of sleep.
00:44:04.600 --> 00:44:10.009 HughMassie: When you… when all those things are there, you can't… you… you can't manage your conscious space.
00:44:10.360 --> 00:44:18.509 Linda Marsanico: Right? We really need to take care of the body, because then we can hear the creative information that comes in.
00:44:18.620 --> 00:44:27.600 Linda Marsanico: Now, we're getting ready to have a break, and I know you want to talk about your company in the last segment, so…
00:44:27.840 --> 00:44:31.649 Linda Marsanico: I'm going to say to our listeners, do come back.
00:44:31.960 --> 00:44:34.190 Linda Marsanico: And we'll want to hear about
00:44:34.730 --> 00:44:38.350 Linda Marsanico: the excitement of your, company here.
00:44:39.270 --> 00:44:40.070 HughMassie: Perfect.
00:46:45.780 --> 00:46:54.839 Linda Marsanico: Hello, everyone. Welcome back to the A Train to Sedona broadcast. I'm Linda Marcanico with my guest, Hugh Massey.
00:46:55.100 --> 00:46:59.490 Linda Marsanico: Hugh, will you tell us about your exciting company?
00:47:00.900 --> 00:47:09.659 HughMassie: Yeah, thank you, Linda, and it's great to, you know, to talk… be able to talk more about DNA behaviour, because I think that
00:47:10.040 --> 00:47:13.620 HughMassie: You know, it… it… The business started…
00:47:13.870 --> 00:47:20.119 HughMassie: from me getting connected to my life purpose. And that happened one day.
00:47:20.270 --> 00:47:27.800 HughMassie: In 1999, I was having breakfast with a friend of mine, and she said, you know, Hugh, you've…
00:47:28.220 --> 00:47:34.190 HughMassie: seemed to have built a pretty successful wealth management business, and prior to that, I had been an accountant.
00:47:34.320 --> 00:47:39.600 HughMassie: You know, with a good career at that, but I cut it short to become an entrepreneur.
00:47:40.930 --> 00:47:43.400 HughMassie: And I said, you know, I said, Sarah.
00:47:44.090 --> 00:47:54.889 HughMassie: yeah, it's been successful, and you're right, I'm not happy. And she said, well, what are you passionate about? Well, no one had actually asked me that question, and I'd not… and I'd never answered that question.
00:47:55.230 --> 00:48:00.950 HughMassie: And I said I want to help people all over the world become financially self-empowered.
00:48:01.740 --> 00:48:10.000 HughMassie: And I think I was just aware… become aware enough through, sort of, self-development work and exploring that if something came from my subconscious.
00:48:10.110 --> 00:48:11.950 HughMassie: With that level of clarity.
00:48:13.220 --> 00:48:18.020 HughMassie: than it was meant to be, and I need to deal with it, and find a way to…
00:48:18.770 --> 00:48:23.270 HughMassie: to… to… to live it out. And so I then went on a reflection journey.
00:48:23.380 --> 00:48:29.240 HughMassie: And what I realized was to help people become financially self-empowered was not helping them
00:48:29.820 --> 00:48:43.299 HughMassie: with… in the traditional financial literacy way of, you know, this is a stock, this is a bond, invest money, it will grow, etc. Even though I think that's really important, it was teaching people about themselves.
00:48:44.190 --> 00:48:48.909 HughMassie: Helping them understand their talents, understanding their financial personality.
00:48:49.110 --> 00:48:52.380 HughMassie: What the role that money plays in their life.
00:48:52.890 --> 00:48:56.040 HughMassie: And… and to recognize that money causes stress.
00:48:57.460 --> 00:48:58.550 HughMassie: and that…
00:48:58.790 --> 00:49:06.220 HughMassie: if you are going to help somebody create wealth, because I was a wealth manager, then I needed to understand
00:49:06.670 --> 00:49:08.170 HughMassie: The human being.
00:49:08.660 --> 00:49:11.829 HughMassie: In front of me, End to end.
00:49:12.420 --> 00:49:18.309 HughMassie: And not just their risk profile, or where they worked, or how much money they had.
00:49:19.010 --> 00:49:25.209 HughMassie: But understanding them as a human being, and helping them build a better… and ultimately build a better relationship with money.
00:49:25.330 --> 00:49:29.619 HughMassie: And I think that… You know, we talk about what holds people back.
00:49:30.270 --> 00:49:37.879 HughMassie: Is having an unhealthy relationship with money, and money is all around us, it's omnipresent through our life, it's not only a currency.
00:49:38.500 --> 00:49:42.169 HughMassie: Which is typically what wealth management sort of treats it as.
00:49:42.300 --> 00:49:56.719 HughMassie: Here's your investment strategy. The money is about your beliefs, as well, and how you see money in your life, the perspectives that you have about it, that's behavioral. And money is energetic. Money is…
00:49:56.990 --> 00:50:03.780 HughMassie: in every… Waking thought, And sleep thought that you have, money is there.
00:50:04.830 --> 00:50:12.149 HughMassie: And so, we all need to understand money better, and the energy that it's having on us and around us.
00:50:13.090 --> 00:50:27.700 HughMassie: to have a better life, you know, to reduce stress, be more… be more successful, happy, and healthier. And so, if I piece that together, that's really my purpose, and DNA behavior.
00:50:28.730 --> 00:50:34.520 HughMassie: Was formed about helping people understand what their financial personality
00:50:34.700 --> 00:50:51.229 HughMassie: was, which also included their talents, and I wanted to do that on a mass scale basis. So, it wasn't just meant to be… to do it one-on-one in the wealth management business I had in Australia, where we started doing this.
00:50:51.330 --> 00:51:00.840 HughMassie: It was to be… become a technology solution that I could deploy worldwide, so that every wealth manager, coach, facilitator.
00:51:01.630 --> 00:51:07.500 HughMassie: Even now, today, leaders of businesses could understand…
00:51:09.140 --> 00:51:12.809 HughMassie: People sitting in front of them, whether they're clients or employees.
00:51:13.400 --> 00:51:18.220 HughMassie: How they deal with money, so that better decisions can be made, have better relationships.
00:51:19.380 --> 00:51:26.750 HughMassie: And, and, and… you know, an overall more fulfillment. So… so that's what DNA behaviour is. So we…
00:51:26.920 --> 00:51:32.120 HughMassie: to make it concrete, we had… we've traditionally, Linda, had people complete an assessment.
00:51:33.390 --> 00:51:43.380 HughMassie: that measures… everything about them, you know, both, sort of generally speaking from a life context, talent context.
00:51:43.800 --> 00:51:48.900 HughMassie: But also in how they deal with money, so their financial personality.
00:51:49.190 --> 00:51:59.610 HughMassie: And then we… what… Have worked with a lot of wealth managers, family officers, coaches, to help them…
00:52:00.480 --> 00:52:04.100 HughMassie: have that understanding when they're working with a client. …
00:52:04.550 --> 00:52:15.229 HughMassie: Because you can imagine, even if you're a business coach and you're helping a leader make decisions for their company, holding them accountable, guiding them, asking them questions.
00:52:16.530 --> 00:52:21.930 HughMassie: We can talk about… you can deal with the functional aspects of the business, but money is wrapped up in all of that.
00:52:22.300 --> 00:52:26.800 HughMassie: Just the same if you're doing life coaching, and you want to help a person have an abundant life.
00:52:27.160 --> 00:52:32.389 HughMassie: there's probably some fear about money, and they need… the person needs to get past that, so…
00:52:32.540 --> 00:52:36.300 HughMassie: I'm trying to help is people with that, with that, with that self-understanding.
00:52:36.610 --> 00:52:44.219 HughMassie: … And do that globally, and hopefully we change lives, and that we can change a lot of mindsets.
00:52:45.170 --> 00:52:48.369 HughMassie: Then there's going to be more abundant world out there for everybody.
00:52:48.660 --> 00:52:51.349 HughMassie: And that's really what it's about.
00:52:52.060 --> 00:52:57.390 Linda Marsanico: So, are you, developing software for that? Do you have, ….
00:52:57.390 --> 00:53:08.239 HughMassie: So we have a technology system software that, using science-based psychometric techniques, Do we understand if…
00:53:08.560 --> 00:53:10.910 HughMassie: how people behave. So, one way of…
00:53:11.720 --> 00:53:29.439 HughMassie: delivering that is the person can complete the questionnaire or questionnaires, because there's… there's one primary one, but there's ancillary ones. They… so that's one way of doing it, but now we've also built the system so that it can be done with AI, so that there doesn't have to be personal completion. AI can complete it.
00:53:29.790 --> 00:53:32.820 Linda Marsanico: The assessment for you, so that also….
00:53:32.820 --> 00:53:40.079 HughMassie: Changes the game in terms of how people are dealt with, let's say, at a wealth management business before they've become a client.
00:53:41.100 --> 00:53:45.060 HughMassie: How does that advisory firm work with that person and provide
00:53:45.620 --> 00:53:48.909 HughMassie: A behaviorally personalized experience out the gate.
00:53:49.080 --> 00:53:53.479 HughMassie: Or you're wanting to work with a new client that's coming to you.
00:53:53.830 --> 00:53:59.130 HughMassie: And you don't know much about them yet, we can give you an insight to make that experience better.
00:53:59.500 --> 00:54:00.360 Linda Marsanico: AI.
00:54:00.890 --> 00:54:02.209 HughMassie: Yeah, through AI, yeah.
00:54:02.210 --> 00:54:03.090 Linda Marsanico: I'm safe.
00:54:03.310 --> 00:54:08.460 Linda Marsanico: Now, we have just a few minutes, and I… I want to…
00:54:08.800 --> 00:54:14.010 Linda Marsanico: Did you say everything that you needed to say, sort of in a nutshell, about the company?
00:54:14.590 --> 00:54:16.639 HughMassie: Yes, absolutely, that's fine, yep.
00:54:16.640 --> 00:54:17.410 Linda Marsanico: Okay.
00:54:17.710 --> 00:54:19.839 Linda Marsanico: How can people find you?
00:54:20.360 --> 00:54:23.900 HughMassie: So, I'm there on LinkedIn, Hugh Massey, just…
00:54:24.240 --> 00:54:38.549 HughMassie: put in the name that you see on the screen, and you will see me come up there. I'm in Atlanta, and then you can go to our website at DNAbehaviour.com. There's plenty there, as well, about me.
00:54:38.620 --> 00:54:48.880 HughMassie: written work, videos, you name it, it's all… it's all there, and if you're interested in the Boys Without Fathers, there's theboysWithoutfathers.org
00:54:48.980 --> 00:54:57.620 HughMassie: website, you can… you can go and learn more there. I've written a couple of books, so you can find those in Amazon as well, if you want to do some reading.
00:54:59.380 --> 00:55:01.620 Linda Marsanico: Your resume is outstanding.
00:55:02.050 --> 00:55:03.120 Linda Marsanico: …
00:55:03.260 --> 00:55:14.790 Linda Marsanico: Next week, guests, we're going to have Scott Holmes, a transformational coach, who's going to join us, and I want to say thank you, Hugh, for being my guest today.
00:55:15.130 --> 00:55:17.500 HughMassie: Pleasure, Linda, I've really enjoyed it.
00:55:17.690 --> 00:55:19.680 Linda Marsanico: Oh, lovely, lovely.
00:55:20.790 --> 00:55:23.730 Linda Marsanico: So, listeners, bye for now.
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