[NEW EPISODE] Selling Yourself & Seabreezes

In this episode, you will learn key tactics for building a personal brand both on and offline.  You will walk away with tips for communication, assertiveness, and maybe just a little LinkedIn!

This week’s "Serving Up Success with a Splash" podcast "Selling Yourself & Seabreezes" features hosts Bruce Cramer the Corporate Cockroach, Dr. Nawtej Dosanjh the Strategy Doctor, and Angie Snowball the Renaissance Woman.

Whether you run a company, want a promotion, own a company, have kids, need a job, etc  -  we should all learn to understand the art of selling ourselves, which simply put is telling your story.  In this episode, you will learn key tactics for building a personal brand both on and offline.  You will walk away with tips for communication, assertiveness, and maybe just a little LinkedIn!

Cocktail of the Week – Seabreeze!

Ingredients

1 1/2 ounces vodka

3 ounces cranberry juice

1 1/2 ounces grapefruit juice, freshly squeezed

Garnish: lime wheel

Steps

Add the vodka, cranberry juice and grapefruit juice into a highball glass with ice and stir.

Garnish with a lime wheel.

www.angiesnowball.com www.brucecramer.com https://iniciahub.com/

#businesspodcast #podcastreccomendations #funbusinesstips #strategydevelopment #successtips

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Show Notes

Segment 1

In this opening segment, the hosts emphasize that "selling yourself" is not just for salespeople—it's essential for anyone wanting to succeed in business, academia, or life in general. Bruce explains that self-promotion is about authentically aligning your skills, passions, and values to secure roles that truly fit, while Dr. Dosanjh reframes it as “positioning yourself” so others can recognize your strengths. Angie encourages business leaders to stay visible, be active participants, and build personal brand awareness—because in a fast-changing world, being prepared and known can be your biggest asset.

Segment 2

In this powerful segment, the hosts offer practical tools and vital mindset shifts for business leaders looking to authentically “sell themselves.” Bruce introduces the STAR method—Situation, Task, Action, Result—as a storytelling framework that transforms resumes into memorable narratives, while emphasizing the importance of building “social capital” through mentoring and collaborative relationships that become your internal advocates. Nawtej urges professionals to exceed expectations, adopt an enterprise-wide perspective, and avoid shortcuts like taking credit for others’ work—because reputation is built slowly and lost quickly, and true leadership starts with integrity and a commitment to continuous learning.

Segment 3

In this segment, the hosts tie together storytelling, visibility, and accountability as the next steps in successfully positioning yourself in your career or business. Angie highlights the power of platforms like LinkedIn for consistently showcasing your evolving story and staying present in your network, while Bruce stresses that real influence is built not just through wins, but through how you handle setbacks—with grace, responsibility, and emotional maturity. Nawtej drives it home by reminding leaders that authenticity and long-term success only come when you're driven by purpose, not just promotion—because purpose turns resilience into a sustainable strength.

Segment 4

In the final segment, the hosts bring the conversation full circle by stressing that the key to selling yourself is simply getting started—failure included. Angie shares her personal journey of reinvention and encourages others to take small steps to define and share their stories with confidence and pride, whether on LinkedIn or at a local soccer game. In response to a listener’s question, Nawtej and Bruce offer calm, empathetic strategies for overcoming anxiety in communication, reinforcing that sincerity, emotional control, and authenticity are far more powerful than perfection.

Transcript

00:00:44.810 --> 00:01:10.419 Angie Snowball: And that song is long welcome back to serving up success with a splash. We're so happy to have everyone back with us today. I am here, Angie Snowball, the snowball effect, the Renaissance woman with my co-host, Dr. Natej. Dosage, the strategy doctor and Mr. Bruce Kramer, the corporate cockroach, and today we're going to be talking to you about selling yourself.

00:01:10.420 --> 00:01:29.429 Angie Snowball: If you were lucky enough to catch us. Last week we had an internationally renowned sales coach with us, Danny Creed, and we talked about the secret of sales. Of course we scratched the surface, but as the 3 of us regrouped we said, You know who we really what we really need to sell ourselves. So this is all about

00:01:29.430 --> 00:01:53.649 Angie Snowball: selling yourself. 1st and foremost, we're going to start with the drink, because that's very important. I'll say it again. The more you drink the more fun we are. So this week we're having a sea breeze. I already made it for you. You don't get to see me spill things this month, but this week I'll do it again next week, but it is one and a half ounces of vodka or 2. If you're feeling it, just push it up there. It's okay. Then we're going to do 3 ounces of cranberry.

00:01:53.650 --> 00:02:04.130 Angie Snowball: one or 2 ounces of grapefruit, and then you just put that over ice and you garnish with the lime. It is delicious, and mine's half gone already. So that's how good it is.

00:02:04.130 --> 00:02:05.180 Bruce Cramer: Cheers.

00:02:06.900 --> 00:02:07.910 Angie Snowball: I'm thinking, I'm thinking.

00:02:07.910 --> 00:02:11.729 Bruce Cramer: Welcome everybody welcome. Thank you for joining. Thank you. Thank you.

00:02:11.730 --> 00:02:39.540 Angie Snowball: I know. Thank you guys so much. Okay, so like, I said, we're going to start out with talking about who needs to sell themselves why they need to sell themselves, and how so? I guess the 1st question is probably going to be, who the hell is she talking about? Like I'm sitting in a corporate office. I'm a cubicle dweller. Why would I need to sell myself or I'm a mom. I got a job. These kids are driving me crazy. Why would I ever need to sell myself?

00:02:39.540 --> 00:03:00.699 Angie Snowball: The answer to that is what we're going to go through this entire hour with you, because it's everyone selling yourself is something we should all be doing. It's about building confidence. It's about knowing your story, appreciating your story and telling your story. And that needs to be told whether it's for professional reasons or personal reasons. We all need to sell ourselves.

00:03:00.700 --> 00:03:08.640 Angie Snowball: So we are going to start off with my buddy here, the corporate cockroach, who was in the corporate world forever.

00:03:08.760 --> 00:03:14.169 Angie Snowball: Bruce, tell us why, if you're in the corporate world, why would you need to sell yourself.

00:03:14.450 --> 00:03:38.179 Bruce Cramer: Oh, good God! So you know it was interesting. When you opened up, you talked about climbing the corporate ladder, and you know that's a phrase that just kills me. I'm not saying there aren't people that that's part of their motivation. However, the reason to sell yourself is to position yourself.

00:03:38.300 --> 00:03:47.670 Bruce Cramer: I believe it's to position yourself in a role that takes advantage of your passion 1st and foremost, and your values

00:03:48.520 --> 00:03:50.480 Bruce Cramer: and also your skills.

00:03:51.040 --> 00:03:56.769 Bruce Cramer: Because, quite frankly, if you don't do that, it's just the job.

00:03:57.040 --> 00:04:04.519 Bruce Cramer: But if you learn to sell yourself to position yourself within a corporation to do the things you enjoy most.

00:04:04.760 --> 00:04:28.460 Bruce Cramer: Oh, my God! It's just awesome! And I was very fortunate that for the bulk of my corporate career I was in that. In fact, I drive people nuts because a lot of people, when they think of climbing. Well, what do you want to do? Do you want to be the vice president of marketing. Do you want to be the Cfo. That you know? And of course those seats are limited in every organization, large or small.

00:04:28.460 --> 00:04:46.400 Bruce Cramer: So wherever you want to go. You're going to have to be able to tell your story and sell yourself into that what you believe to be your ideal position, because there's a lot of people, and there's a lot of ambition around you. And so, you know, you need to.

00:04:46.400 --> 00:04:48.209 Bruce Cramer: You don't have time.

00:04:48.240 --> 00:04:49.230 Angie Snowball: That's right.

00:04:49.230 --> 00:04:54.920 Angie Snowball: Sit around and sort you out and decide who they like or not. So would you agree with that, Bruce, like? That's another.

00:04:54.920 --> 00:05:03.639 Bruce Cramer: Absolutely. Yeah. You're always under the microscope. And and and the thing about it is in any organization you're always on.

00:05:03.920 --> 00:05:13.410 Bruce Cramer: you're always being interviewed, whether it's formal or not. So you always want to be prepared, you know. Show up, prepared, and be yourself.

00:05:13.530 --> 00:05:14.799 Bruce Cramer: and beyond.

00:05:15.570 --> 00:05:39.320 Angie Snowball: All right. So there you go, corporate people, whether you're hanging on a rung and trying to climb it, or whatever you're doing, you got to be there for corporate wise, too, or big business whatever. All right. Now, we're going to switch worlds. We're going over to the strategy, doctor. Dr. Natej, let's talk about the world of academia. Why would I need to sell myself? And does everybody professors, students, who should be selling themselves? And why.

00:05:41.240 --> 00:05:51.549 nawtej dosanjh: Same same answer as Bruce gave you, Angie, but I've got some nuances to it. I think the 1st 1st thing is in Academia. It's it's more subtle.

00:05:52.308 --> 00:06:02.520 nawtej dosanjh: Setting yourself is more subtle. You you've gotta. You've got to position yourself because people don't know you. So if you don't, if you don't. If you don't write as a professor, if you don't write a paper.

00:06:02.660 --> 00:06:05.480 nawtej dosanjh: if you don't get great reviews in your classroom.

00:06:05.710 --> 00:06:10.310 nawtej dosanjh: if you're a student, if you don't do well in a group presentation.

00:06:10.660 --> 00:06:15.340 nawtej dosanjh: all of those those things we don't call them selling, but they are selling

00:06:15.870 --> 00:06:19.689 nawtej dosanjh: right. If you're in a group presentation with a bunch of students.

00:06:20.080 --> 00:06:31.759 nawtej dosanjh: You've got to push forward your ideas and you've got to. You've got to make the best of best of who you are and what you've said. Similarly, as a professor, you're in front of a hundred students.

00:06:32.160 --> 00:06:35.680 nawtej dosanjh: and these days you get evaluated as a professor.

00:06:35.800 --> 00:06:39.120 nawtej dosanjh: and as it's been the case for a decade or 2.

00:06:39.310 --> 00:06:47.989 nawtej dosanjh: If you're not putting your best foot forward. If you're not showing the presentation, if you're not getting participation in the classroom

00:06:48.420 --> 00:06:55.310 nawtej dosanjh: that you you're going to get a bad review, or you're going to get an average review. But all of those things we don't call them selling

00:06:55.850 --> 00:07:10.370 nawtej dosanjh: right? But they are selling. It's putting putting yourself forward right. It's exactly the same thing as what Bruce said, and a quick comment about Bruce. You know you said Bruce, has been in in the corporate world forever absolutely since 19 0 5, I think he's been.

00:07:11.146 --> 00:07:15.416 Angie Snowball: That might be a little that too.

00:07:16.467 --> 00:07:17.690 nawtej dosanjh: Let's just say.

00:07:17.690 --> 00:07:19.539 Bruce Cramer: Was in the seventies.

00:07:20.590 --> 00:07:21.059 nawtej dosanjh: Hey!

00:07:21.530 --> 00:07:22.440 nawtej dosanjh: 72.

00:07:23.690 --> 00:07:24.320 Bruce Cramer: Oh!

00:07:25.705 --> 00:07:26.390 nawtej dosanjh: Yeah.

00:07:26.620 --> 00:07:34.210 nawtej dosanjh: I think the way Bruce said it was was perfect. It's about it's not about sort of self publicizing.

00:07:34.750 --> 00:07:52.200 nawtej dosanjh: particularly in the Uk, you know. Culturally, we're going to be very different to the North America, right? Yeah. And Europe different to us. So it's not about self-publicizing. It's about positioning yourself, putting your best foot forward so that you have. You're enjoying life

00:07:52.330 --> 00:07:53.260 nawtej dosanjh: right.

00:07:53.260 --> 00:07:53.660 Angie Snowball: You know.

00:07:53.660 --> 00:07:58.639 nawtej dosanjh: Be. You don't want to be sitting there, and nobody knows who you are and what you do. Well, and what you do superbly.

00:07:59.110 --> 00:08:24.630 Angie Snowball: That's what I was thinking when you said. You know, it's not about selling. I like how you said Positioning. And I was also thinking it's about actively participating in life like Natas just said, it's not about sitting back waiting for something to happen to you, because I mean, I'll pick up the rear hair with everybody else. But maybe you're between jobs looking for a job. Maybe you're a mom that thinks you're never going to work because

00:08:24.630 --> 00:08:41.740 Angie Snowball: you're going to raise your kids and spend the rest of the day on the beach, and then life changes on a dime. I mean, if the pandemic taught us anything. It's that the world can change for every single human being in a minute. So why not be actively participating while things are good.

00:08:41.740 --> 00:08:58.399 Angie Snowball: so that if something changes, you're always ready because you were always a part of the game. I see that a lot with like moms stay at home, moms. They come out. They want to start, and they want to go to work. But they just have no confidence, because, like, I haven't done anything last 10 years. I haven't done anything

00:08:58.400 --> 00:09:20.070 Angie Snowball: like except manage, you know, football teams. And that's project management, too, you know. But you have to put your foot forward, and you have to show that you're always learning. And that's kind of why I like Linkedin, because you can always have your own brand awareness, you know, share things you like, be interested, learn things, and just be there.

00:09:20.780 --> 00:09:22.030 Angie Snowball: Natesh.

00:09:22.800 --> 00:09:24.879 nawtej dosanjh: I think the way you just phrased that

00:09:26.280 --> 00:09:29.809 nawtej dosanjh: I don't want to use the word cell. I'm going to use slightly different words.

00:09:30.513 --> 00:09:36.680 nawtej dosanjh: Be interesting, do interesting things with interesting people that is selling yourself.

00:09:37.790 --> 00:09:51.329 nawtej dosanjh: I know you know you. You talked about mums. I know a lot of people who don't self publicize. They're too shy to talk about themselves or put themselves forward because they think it's self publication, self-publicizing.

00:09:51.630 --> 00:09:58.760 nawtej dosanjh: But in essence they're not telling the world the world is having to guess how talented they are.

00:09:59.020 --> 00:10:04.649 nawtej dosanjh: They're the best kept secret in the world because they're keeping their own secret.

00:10:04.950 --> 00:10:09.339 Angie Snowball: Yeah. And honestly, nobody has time to figure out your secret. Sorry, dude. I got 9 seconds.

00:10:09.340 --> 00:10:14.460 nawtej dosanjh: Somebody may, one or 2 people may, but but by and large people aren't gonna figure it out.

00:10:14.800 --> 00:10:19.250 nawtej dosanjh: So you've somehow, in a way that's authentic and modest.

00:10:19.400 --> 00:10:22.810 nawtej dosanjh: You've got to get your your best foot forward.

00:10:23.210 --> 00:10:29.109 Angie Snowball: Yeah, I like that very much. I think that's really cool. Oh, go ahead, Bruce.

00:10:29.300 --> 00:10:31.589 Bruce Cramer: Well, no! Go ahead. You go!

00:10:31.590 --> 00:10:49.221 Angie Snowball: I was just gonna say, when we even when I kind of typed out the title of this for for a hot second, I thought, oh, selling yourself sounds like the world's oldest profession, right? Maybe we should change the words of this. So as we sit here and talk, I'm like, oh, yeah, we probably should have said

00:10:49.990 --> 00:11:00.219 Angie Snowball: being there being present. But it is about selling yourself at the end of the day. It's telling people who you are what you do and and why and how you want to participate.

00:11:00.640 --> 00:11:02.300 Bruce Cramer: But I'm I'm going to

00:11:03.850 --> 00:11:09.119 Bruce Cramer: going to pull on what you just said to do. That goes back to our 1st episode

00:11:09.370 --> 00:11:36.500 Bruce Cramer: awareness, self-awareness. You really have to understand what is your value, what is your passion, and also not only value in terms of what you add, but what are your actual values. You know, I've heard in this conversation learning that's a value lifelong, having that desire for lifelong learning, being able to be yourself authentic, so that self-awareness.

00:11:36.500 --> 00:12:01.780 Bruce Cramer: coupled with the organization that you're a part of. And again, it can be, you know, it can be at home with the family, whatever you then want to understand. Well, where do you? Where do you fit? What gets you most excited? And again based on what you're skilled at, man? It's magic. When you can piece those together. So that's the 1st step in selling yourself. Where the hell do you want to be?

00:12:02.130 --> 00:12:07.174 Angie Snowball: Yeah, he doesn't know this, but he kind of stole my thunder. I was gonna say the same thing.

00:12:07.440 --> 00:12:09.440 Angie Snowball: No, I think everything we do.

00:12:09.440 --> 00:12:13.439 Bruce Cramer: And then there's other elements. But I know we're going to break, but we can get into. Then.

00:12:13.440 --> 00:12:20.569 nawtej dosanjh: I want to say before we go to break before we go to break, I want to say something. Guys just watching you 2 talk about that. You're so animated.

00:12:20.850 --> 00:12:33.600 nawtej dosanjh: And I'm gonna say that being interested and being interested in life on participating in life, you get to be like Bruce and Angie.

00:12:33.600 --> 00:12:34.040 nawtej dosanjh: No.

00:12:34.480 --> 00:13:01.210 nawtej dosanjh: they look amazing. Look at the energy in their faces, and it's because they're not sitting there under some sort of bushel or under some sort of, you know, hiding themselves away. I got one anecdote before we before you. You take this. I know he's listening. I think there's a there's a guy who is one of the most intelligent guys I've ever met. He's got an IQ. Off the scale.

00:13:01.520 --> 00:13:05.260 nawtej dosanjh: He's been an entrepreneur. He's sold businesses.

00:13:05.960 --> 00:13:14.429 nawtej dosanjh: but he. He keeps calm. He's always calm. He's cultivated this this persona of calmness, and I love it.

00:13:15.030 --> 00:13:24.539 nawtej dosanjh: But people don't always know just how incredibly talented he is. I know one or 2 other people know.

00:13:25.000 --> 00:13:41.450 nawtej dosanjh: but a lot of people just don't know how incredibly talented he is. He's top draw, but he doesn't talk about it, and he stays calm. And I'm just. He reminds me of watching Youtube be so animated and so energized. And I think, dude.

00:13:41.450 --> 00:13:45.199 nawtej dosanjh: You know, if you're interested, Andrea, you're gonna stay young forever.

00:13:46.640 --> 00:13:48.020 Bruce Cramer: That's the plan.

00:13:48.020 --> 00:13:58.260 Angie Snowball: We will. That is the plan. All right, folks. We are going to go off to break when we come back. We're going to talk about how to sell yourself, now that we've all decided to do it, Jesse, take us to break.

00:15:45.060 --> 00:16:08.730 Angie Snowball: Look, my camera is chopping my head off now. Oh, now we're back. Okay, anyway. Welcome back. I hope everybody had time to either make their drink or refill their drink, because now we're getting into the good stuff. Hopefully, you've seen that we all have a story to tell, even if we don't see it, that's where the awareness comes in. We need to help find people that will help us see how cool our story is.

00:16:08.730 --> 00:16:31.340 Angie Snowball: And then the next question is, okay. I got it ready to sell myself. I got a story. I know my value. What the hell do I do with it. So, Bruce, what would be some advice that you would give people in the corporate world say they're going for a promotion, or maybe they just want to be well known for exactly what they do in their industry. What's some advice you would give them to quote unquote.

00:16:31.560 --> 00:16:33.099 Angie Snowball: sell themselves.

00:16:33.390 --> 00:16:41.579 Bruce Cramer: Well the the 1st big piece of advice, and it comes from not only being a part of many interviews where I was

00:16:41.930 --> 00:16:50.589 Bruce Cramer: pursuing a position that really intrigued me. But also I've conducted hundreds of reviews in my career.

00:16:50.830 --> 00:17:12.430 Bruce Cramer: And what really set people apart is their ability to tell a story. So let's say you've got your resume in front of them. Kind of list out your accomplishments and what you've done. But to tell a good story, and I've had people say, including myself, early on. Well, how do I become a better storyteller?

00:17:12.599 --> 00:17:26.979 Bruce Cramer: Well, buckle up, Angie, if you thought Swat was an old tool pulled out of the bag. And, by the way, Swat is very appropriate. Today it's been recycled, and, you know, consultants to stay in business have to reframe things.

00:17:26.980 --> 00:17:28.680 Angie Snowball: This one gonna be before I was born?

00:17:28.680 --> 00:17:35.759 Bruce Cramer: But it's called the Star method. Have any of you heard of the Star method.

00:17:36.020 --> 00:17:37.479 Angie Snowball: No. Is this 1870.

00:17:37.480 --> 00:17:38.549 nawtej dosanjh: Tell us more, tell us more.

00:17:38.780 --> 00:17:51.750 Bruce Cramer: So for the star, and again the S stands for situation. So, to be a good storyteller, you got to provide a little bit of background and set the scene.

00:17:52.060 --> 00:18:12.849 Bruce Cramer: And people do this, you know, they'll be looking at your resume. But instead of going through the list of accomplishments, and you'll be all that. Bs. You tell a story about something you did that incorporates that. So you set the scene the second the T stands for task. Well, what were you asked to do? What? What did you have to accomplish?

00:18:13.020 --> 00:18:14.839 Bruce Cramer: What were your goals?

00:18:15.310 --> 00:18:36.799 Bruce Cramer: The 3, rd the a. Well, what action did you take? And you want to tell the story in terms of your contribution in terms of that action. And then, finally, the R was the result. And when you talk about result? What happened? What was the positive impact you also want? Measurable objectives that you can

00:18:37.060 --> 00:18:41.879 Bruce Cramer: allude to as well as what did you learn? So set the scene.

00:18:42.100 --> 00:19:01.429 Bruce Cramer: Talk about what it is you needed to accomplish. How did you go about doing that? And what was the result? And you do that? Just the story, and then they look at your resume and go. Oh, man, you know, and you can literally go through the various positions you served up to that point telling those types of stories.

00:19:01.540 --> 00:19:10.820 Bruce Cramer: The 3rd thing I'll point out that I think you have to build your what I call social capital.

00:19:11.240 --> 00:19:14.590 Bruce Cramer: And how do you build that? Well, one, as you.

00:19:14.610 --> 00:19:43.380 Bruce Cramer: you know, move through your career. You let people know what your strengths are, what you desire to do. And you actually get in to where you're taking action and accomplishing things. Make damn sure you're taking care of others if you help others that you're working with to be successful, they will help you. But the other thing you do is go out, you know, if you identify people that you admire within an organization in your family. I don't care what it is.

00:19:43.420 --> 00:19:45.240 Bruce Cramer: Use them as a mentor

00:19:45.480 --> 00:19:55.460 Bruce Cramer: that's building your social capital. That's people getting to know who you are that will start selling you on your behalf.

00:19:55.950 --> 00:20:00.210 Angie Snowball: Right. That's the best. When you don't have to sell yourself for you.

00:20:00.210 --> 00:20:23.590 Bruce Cramer: If you've got so what you do is you build like an army of advocates where there's, you know, you might be in a 60,000 seat. I've worked anywhere from 30 to 60,000 people in the organization. If you can get a thousand of them that go. Oh, I oh, yeah, yeah, this guy would be perfect. You know, we know him, you know. And again, these are advocates, people that worked with you.

00:20:23.590 --> 00:20:43.820 Bruce Cramer: that together you have accomplished things. You help them, they help you your mentors, and guess what. Play it forward. If you see somebody struggling, you be their mentor. But these relationships compound, and before you know it, there's an army of people in the organization that are selling you.

00:20:43.890 --> 00:20:48.139 Bruce Cramer: that when somebody says, Oh, Oh, I got the guy. I got the perfect guy.

00:20:48.780 --> 00:20:57.549 Angie Snowball: Yeah, and that works for everything. By the way, notice that Bruce and I did this on Natesh. He's always selling us. We didn't ask him to the smartest guy in the world I know.

00:20:57.800 --> 00:20:58.400 Bruce Cramer: Yes.

00:20:58.400 --> 00:20:58.950 Angie Snowball: Stuck in.

00:20:58.950 --> 00:20:59.630 Bruce Cramer: Look at that.

00:21:01.190 --> 00:21:10.289 Bruce Cramer: And and then, you know, I'm going to shut up because I want Natesh to weigh in on this the final thing into selling yourself is to continue to learn.

00:21:11.224 --> 00:21:33.799 Bruce Cramer: You know, and and by learning you meet people, I think, Angie, you said it best participate, volunteer, get involved, especially if it gets you out of your comfort zone again. You're getting yourself exposure, and you're learning new things that only add, and then again make sure the trail of people

00:21:33.990 --> 00:22:00.769 Bruce Cramer: are all you know. Somebody once said to me, a good sign of a leader is when you're standing at the edge of the cliff ready to jump. Are they going to push you, or are they going to jump with you? And so you you want to build that that whole group of people that you know really appreciate and respect. And by the way, that works both ways, you help others, they help you. Okay, I got to shut up now, but that'll tell you.

00:22:01.106 --> 00:22:02.450 nawtej dosanjh: Advice, and you know.

00:22:02.990 --> 00:22:20.490 Angie Snowball: I'm going to move to Nataj, too. But that doesn't always happen inside work. It can. But you also have to be. You know, the outside volunteer activities that your work does or the charity things they're doing. The galas they go to. You got to be a part of that stuff, too. All right, Nataj. Tell us about Academia.

00:22:21.180 --> 00:22:30.479 nawtej dosanjh: You know something. I gotta say, I just learned a lot of stuff from Bruce. We really don't rehearse this stuff. I didn't know what Bruce was gonna say, and I found myself taking notes

00:22:30.480 --> 00:22:31.660 nawtej dosanjh: in a lot of cases

00:22:31.660 --> 00:22:44.729 nawtej dosanjh: next time. So but so I've got some very different stuff to Bruce, actually. So I literally made notes of what Bruce was telling me. So I've got some. I've got some different stuff.

00:22:45.483 --> 00:22:55.670 nawtej dosanjh: I got 3 or 4 buckets. The 1st is, do do things, do things that excel and exceed, do hard stuff.

00:22:56.662 --> 00:23:00.089 nawtej dosanjh: And what do I mean by this? I mean discretionary?

00:23:00.440 --> 00:23:08.009 nawtej dosanjh: Do discretionary effort. So if this is your role, go up, go outside of your role.

00:23:08.270 --> 00:23:14.610 nawtej dosanjh: do more than your role, do, and and make it make it make do things which are hard.

00:23:15.290 --> 00:23:25.029 nawtej dosanjh: You'll get noticed if you do stuff that is hard. People think you're an innovator, and you may or may not be. But people will think you're you're.

00:23:25.030 --> 00:23:41.449 Angie Snowball: And I think people respect you because a lot of people are afraid to do that. So even if you fail because I've I've been that person that was afraid to do it. What if I fail? And there were times I did fail, and people still came to me and said that was so awesome that you tried to set that up, or that was so. People respect you.

00:23:41.727 --> 00:23:44.499 Bruce Cramer: Can I just can I? Can I add one thing.

00:23:44.500 --> 00:23:45.130 nawtej dosanjh: Yeah, cool.

00:23:45.130 --> 00:23:59.309 Bruce Cramer: Just you floored me. I mean, this is why this is why I love listening to you, he he reminded me. You know what the you know, the the thing that will sell you the most in any environment today

00:23:59.560 --> 00:24:14.959 Bruce Cramer: is your ability to learn. And what Natesh just said is getting into those situations. One they know. You want to learn you. You have a passion for learning. It doesn't disturb you. You're willing to jump in on the on the hard stuff

00:24:15.270 --> 00:24:20.569 Bruce Cramer: man that speaks volumes of who you are, and in this day and age

00:24:20.700 --> 00:24:28.059 Bruce Cramer: that there's nothing more important than an employee or family member or team member ability.

00:24:28.060 --> 00:24:28.540 nawtej dosanjh: Biggest move.

00:24:28.540 --> 00:24:29.409 Bruce Cramer: To learn.

00:24:30.260 --> 00:24:40.659 nawtej dosanjh: Who does more? Who does that discretion? Thank you, Bruce, and then I have. I have 2 ways of phrasing the same thing. So be a servant to the cause.

00:24:41.260 --> 00:24:58.410 nawtej dosanjh: And what do I mean by that? Take, if you're in work, take an enterprise. Wide view. Don't take a functional view. So if you're if you're I don't know an operations manager or an operations director, or you're a marketing director, don't just take a marketing view.

00:24:59.430 --> 00:25:01.680 nawtej dosanjh: And who cares about the business.

00:25:02.170 --> 00:25:12.750 nawtej dosanjh: Take an enterprise wide view if something is good for you in your role, but it's bad for the business. Don't suggest it, dude. It's just wrong.

00:25:13.270 --> 00:25:22.069 nawtej dosanjh: It's just wrong. Don't do it. It may be good for you may get you noticed, but it's bad, for it's bad for the course. It's bad for the enterprise.

00:25:22.180 --> 00:25:42.809 nawtej dosanjh: and think in an enterprise way that will get you noticed over time if you think in an enterprise way, you know, when people say that. Oh, I'm just as good as why didn't I get promoted? Well, maybe you didn't take an enterprise wide view view. You just took your own functional, and you are so good at doing your functional stuff.

00:25:42.810 --> 00:25:53.509 nawtej dosanjh: But, Angie, I don't know if this is the spot, but I also want to say what not to do as well. So tell me when you can, when I can answer that question. I've got a couple of things.

00:25:53.510 --> 00:25:55.800 Angie Snowball: Whatever you want to do, so you can.

00:25:55.800 --> 00:25:57.649 nawtej dosanjh: You tell me when on date you tell me when.

00:25:57.650 --> 00:26:09.429 Angie Snowball: I like your mom for a minute. No, I don't even get my own kid rules. You can talk to my own kid. He's like my mom doesn't have rules. What should we not do, Natesh?

00:26:09.840 --> 00:26:11.930 nawtej dosanjh: So the 1, 2 things,

00:26:13.450 --> 00:26:16.939 nawtej dosanjh: don't take other people's work and take credit for it.

00:26:18.040 --> 00:26:20.749 nawtej dosanjh: Yeah, stop that, guys. Stop it.

00:26:20.750 --> 00:26:23.080 Angie Snowball: It's amazing to me that.

00:26:23.580 --> 00:26:30.080 nawtej dosanjh: You might get away with it. but do you want your do you want your kids suffering from the same thing?

00:26:30.950 --> 00:26:55.240 nawtej dosanjh: So don't do it, just don't do it. And the second thing is, don't do this thing of crowdsourcing information in your organization or your group, or whatever, and then going, having a drink with the boss and projecting all this information. So you sound intelligent when all you've done really is, you've crowdsourced other people's ideas. Don't do it because it pisses other people off.

00:26:56.070 --> 00:27:00.639 nawtej dosanjh: and they won't be your advocate going forward. So, anyway, Angie, thank you for letting me put.

00:27:00.640 --> 00:27:02.259 Angie Snowball: You're 100% right. Do that once

00:27:03.030 --> 00:27:25.630 Angie Snowball: the whole army that Bruce just told you to build, I mean, that's the other thing I would say, like when we're building our reputation, because that's another thing we're doing and selling ourselves. It's essentially what we're doing is building our reputation. It takes forever to build, trust, to build a reputation. It takes one bad move to lose it in a minute.

00:27:26.290 --> 00:27:27.440 Angie Snowball: Great point.

00:27:27.440 --> 00:27:33.489 Angie Snowball: I mean, I think, what Nata said not to do is possibly even more important than what to do.

00:27:33.490 --> 00:27:34.290 Bruce Cramer: Yeah.

00:27:34.730 --> 00:27:37.100 Angie Snowball: Yeah, crazy. Alright. So we've got.

00:27:37.100 --> 00:27:40.970 nawtej dosanjh: Tell us. Tell us you've got some stuff, haven't you? What about what about you?

00:27:41.370 --> 00:28:02.460 Angie Snowball: Well, I think obviously I am the marketing person. But I love how you. You brought that out, because I see so often. I have people come to me for marketing consultations right? And very often they come to me with a list of things that they want done, or metrics that they want to meet. And I'm always shocked because my 1st question is, why.

00:28:02.690 --> 00:28:11.000 Angie Snowball: what are these metrics going to do for you like? How did you decide. This is what you want to do. 90% of people can't answer that question

00:28:11.000 --> 00:28:34.169 Angie Snowball: like they either got it out of AI or somebody. They, their competitor had this or they. But there's never a good answer that says, because if we reach this, then my colleagues will be able to bring out a new product or a new service, or we can hire 3 more people. There's never that enterprise view very rarely, and the people that do have it. Sorry, Ozzy decided to join us today.

00:28:34.689 --> 00:28:54.679 Angie Snowball: But those people that do have it. They're so successful they don't need me. I'm like, look you guys nailed this, let me give you a few tips and on your way. So that Enterprise view, I think, is so so important, and then for everybody else, and we're 1 min to break, so I'll I'll wrap up when we come back. So Jesse, go ahead and take us to break, and we'll never shut up.

00:30:31.890 --> 00:30:35.540 Angie Snowball: Alright. That was a short one. I was almost not ready for that. Okay.

00:30:36.427 --> 00:30:46.572 Angie Snowball: so we're back. We're back. I hope you guys are still with us. I didn't have too many sea breezes just yet. So when we left we were talking about

00:30:47.060 --> 00:31:09.640 Angie Snowball: ways that you know advice for the corporate world to be able to be actively perceived, academic world things to do and things not to do. And I just want to. Obviously, Linkedin is my thing, and one of the reasons it is my thing is because I was that person I had that very. That's why I chose Renaissance woman, because it's somebody who's constantly recreating herself.

00:31:09.640 --> 00:31:38.430 Angie Snowball: And that's what I did for a multitude of reasons. One, I realized I didn't like what I was doing. 2 personal things change, family things change. I changed countries, so I had to keep reinventing myself, and at 40 I found myself kind of saying, Oh, my God, not only do. No one knows what I'm doing, and so I don't know what to do next. I don't know who I am, and so I really regret it, not telling my story all the way through, and

00:31:38.640 --> 00:32:05.499 Angie Snowball: luckily not. Luckily it was Covid, so I had nothing else to do, and I kind of went through my life and thought, well, this is my story. What I love doing is helping other people tell their stories. I love helping other people see how amazing they are and helping them tell other people and their target audience how amazing they are, so that when they're ready to do something, whether it's get a job, sell a service, start a business.

00:32:05.530 --> 00:32:20.749 Angie Snowball: write a book, you know, whatever you're going to do, that you're not popping out of the woodwork, and that's why I like Linkedin, because you can create this profile that tells your story. It doesn't have to be a resume. There doesn't have to be dates. End dates, start, dates, bosses.

00:32:20.750 --> 00:32:43.480 Angie Snowball: It's your story, and then you can use the post and the sharing. So people get to see your face all the time, and they know that you're interested in these things. They know that you know these things, they know like, Bruce said, you love learning, and sometimes that alone is enough to get you a job, if that's what you're looking for, you know, or what, if you don't want to get that job? What if you

00:32:43.570 --> 00:33:13.529 Angie Snowball: have hypothetically a wonderful uncle that retired super early and never wants to work again. But he wants to write a book, you know. Then we know who this person is, and when he wants to sell the book his persona is out there, and he doesn't have to start from scratch. So that's why I encourage everybody to one like Bruce has said, get awareness, find out what your story is. Sit down, sit down with somebody else, and have them figure out what your story is, because we often don't see what's inside of us.

00:33:13.640 --> 00:33:40.259 Angie Snowball: And then 2, it's doing things like Natash said. Take that action and make sure you're not taking certain actions so that you are building that army of people around you, and then tell your story. So use it on Linkedin. Use it in different networking things, and networking isn't just the official chamber events. Networking is sitting at your kids. Soccer game networking is going to the bar with your girlfriends

00:33:40.440 --> 00:33:53.860 Angie Snowball: or guy friends. It's poker games networking. Anytime. You're around. People just like be able to tell your story. So that's kind of what I was going to say is like, once you get this story, once you decide it, you know

00:33:53.860 --> 00:34:18.190 Angie Snowball: ways that you're going to sell yourself. What are you? What are you actually going to do so. We got the awareness and we got the action. Then the next step is, every episode comes back to awareness, action, and accountability. But the next step is accountability. So, Bruce, what would you say? Like, everybody's got these ideas? They've got this advice now. But guess what they go to work, and they're putting out fires all day long. They're not.

00:34:18.190 --> 00:34:29.829 Angie Snowball: I think, in long term. There's no time to to implement all these things. What would be your advice to someone in the corporate world to be able to really sit down, plan and implement this.

00:34:30.719 --> 00:34:34.938 Bruce Cramer: Well again. Boy, that's all. That's a tough question.

00:34:35.360 --> 00:34:37.460 Angie Snowball: I know sucks.

00:34:37.460 --> 00:34:39.823 Angie Snowball: I'm glad I asked you, and you didn't ask me.

00:34:40.060 --> 00:35:08.019 Bruce Cramer: In everything we've been saying. So it's interesting. So you know, taking all of the conversation we've had to date, there is a point that you have to deliver. You know there has to be accomplishment. There has to be witnesses to what you're good at. What I would say is, it does get difficult. And this goes to an earlier point that you know

00:35:08.890 --> 00:35:15.050 Bruce Cramer: life is a bit of a roller coaster, and certainly your professional as well as your personal.

00:35:15.510 --> 00:35:22.190 Bruce Cramer: The one thing I would say is, there will be times when things just don't work the way you would like.

00:35:22.360 --> 00:35:27.919 Bruce Cramer: You may not have been successful as you wished you could have been.

00:35:28.150 --> 00:35:40.049 Bruce Cramer: But you can't, you know you always have to do a little bit of that self-reflecting. So what did you learn from that. Every failure is a gift, and I know that sounds incredibly

00:35:40.160 --> 00:35:41.869 Bruce Cramer: bad, but it isn't.

00:35:41.870 --> 00:35:42.280 Angie Snowball: Wow!

00:35:42.280 --> 00:36:11.410 Bruce Cramer: All of the most successful people, and I love biographies, and a common theme is they treat failure. And a lot of these people failed tremendously before they were a tremendous success. But the one common thing they have is they viewed every failure as well. In a way, this was a bit of a gift and an opportunity it was for something within me to potentially change, or

00:36:11.570 --> 00:36:30.079 Bruce Cramer: maybe on the outside. This just isn't for me. So it was a wake-up call. So all of these are gifts and opportunities. The other thing is, there will be times. God! I you know I've lived through them. Where to be honest. Sometimes I failed miserably in terms of how I responded

00:36:30.080 --> 00:36:46.059 Bruce Cramer: to less than ideal results, and I regretted it, and, as Tangy says, it only takes a couple of times in your career to really take a big step backwards, and so realize that when things aren't going well, all eyes are on you.

00:36:46.420 --> 00:37:14.599 Bruce Cramer: and those that really again build their brand in an organization is when shit hits the fan. They they were in control of their emotions. They were in control of how they're going to respond. They didn't throw the phone across the room. They didn't bang the desk. They sat back and went. Okay, what could I learn? The other thing is accept responsibility.

00:37:15.540 --> 00:37:17.370 Bruce Cramer: you know. Take responsibility.

00:37:17.370 --> 00:37:40.009 Angie Snowball: That's a big one. I think a lot of people like to pass the buck, especially in that mid management level in corporate world. It's a combination of what Nantes said. You see a lot of taking credit for things that were not your idea, and then the best is when they take credit for it, and then it goes to hell, and then they'll pass it back to you.

00:37:40.010 --> 00:37:40.649 Bruce Cramer: Number of.

00:37:40.650 --> 00:37:41.420 nawtej dosanjh: Crazy.

00:37:41.970 --> 00:37:49.399 Bruce Cramer: I can't tell you the number of times we were in a conference room, and something bad happened, and we're in there going.

00:37:50.160 --> 00:38:00.230 Bruce Cramer: and and what immediately got us back on track was a simple statement. Okay, what could I have done? Better? Not we

00:38:00.560 --> 00:38:08.210 Bruce Cramer: me as the individual part of the team. Sometimes I was leading, sometimes I was following, but I always started with

00:38:08.680 --> 00:38:12.190 Bruce Cramer: in front of the whole group. What could I have done better?

00:38:12.430 --> 00:38:14.670 Bruce Cramer: And just you want to sell

00:38:14.780 --> 00:38:37.440 Bruce Cramer: people, man, I mean, they're like, Oh, God! I thought he was going to get really pissed, you know, and he starts off with what? And and answer the question because I guarantee you you were part of that failure and contributed. But you know so I don't know, Angie, how well I'm answering that question. But in when things.

00:38:37.440 --> 00:38:38.159 Angie Snowball: Okay. I forgot.

00:38:38.510 --> 00:38:39.070 Angie Snowball: Yes.

00:38:39.070 --> 00:38:52.319 Bruce Cramer: When things aren't going well, that's still a selling opportunity, rise above it, take responsibility, maintain your cool, maintain your emotions, and just

00:38:53.010 --> 00:39:05.469 Bruce Cramer: lean into it, lean into the discomfort. Be just be genuine that you might say something that sounds stupid. Nobody in that moment is going to care. They're going to appreciate the fact that you know what.

00:39:05.470 --> 00:39:06.120 Angie Snowball: That you just.

00:39:06.120 --> 00:39:16.740 Bruce Cramer: Guy is acknowledging that there are things we could have done better, especially himself, and guess what you now have more advocates, because it's like nobody got thrown under the bus.

00:39:16.740 --> 00:39:17.290 Angie Snowball: That's right.

00:39:17.290 --> 00:39:23.769 Bruce Cramer: Responsibility. You now built a coalition of people that the next time there's an opportunity

00:39:24.000 --> 00:39:26.380 Bruce Cramer: we want to go to battle with him.

00:39:26.380 --> 00:39:47.239 Angie Snowball: Yeah, exactly. So, Nataj, with with the academic world like. So you gave us a lot of good advice of things to do and things not to do. But I think as with anything that's easier said than done. Right? So what would be some advice for actually implementing and doing and using some of that advice that you gave.

00:39:48.160 --> 00:40:03.619 nawtej dosanjh: You know. I don't know if you want to ask Bruce this question or not, but I'm I'm blown away by what Bruce just said, and I just want to pick up on that before I do answer the question, Bruce, you're totally right, and I can see you doing it all the time. I see I see you do it all the time, anyway.

00:40:03.620 --> 00:40:07.819 Bruce Cramer: Doesn't know, and let me be honest. I.

00:40:07.820 --> 00:40:10.191 nawtej dosanjh: That doesn't mean you could talk again.

00:40:10.530 --> 00:40:14.019 Bruce Cramer: Well, no, but I wasn't always I

00:40:14.020 --> 00:40:25.400 Bruce Cramer: I wasn't always on. I wasn't early in my career, people will tell you, but you learn that's that thing about learning having mentors having good advocates that are are on.

00:40:25.400 --> 00:40:26.330 Angie Snowball: Way to go. Nantel.

00:40:26.330 --> 00:40:31.190 Bruce Cramer: Learn to do that, but not to Tesh. I'll shut up. I'll shut up.

00:40:31.190 --> 00:40:47.380 nawtej dosanjh: But just just, I'll add 1 1 thought to what Bruce was going to say. We're taking taking responsibility. Even if you weren't, you know you. You just grow. You show confidence. You show how how big you are. As a person.

00:40:47.380 --> 00:41:12.769 nawtej dosanjh: big hearted, big brain. You show how big you are as a person when you take responsibilities. Why, when you don't take responsibility and you pass it to somebody else, you're really showing how weak you're showing weakness. In my view, you're not showing confidence. You're showing weakness. But to sort of answer Angie's question, and just taking it into a different sphere than Bruce took.

00:41:13.180 --> 00:41:30.359 nawtej dosanjh: But but to pick up on the point of you know, it doesn't matter how well you sell yourself or position yourself, or how engaged you are, how much discretionary effort you put in, and how much you are a servant to the cause and to taking enterprise wide view, there will be ups and downs.

00:41:31.192 --> 00:41:46.500 nawtej dosanjh: And I think to continue to be to follow your vision, to continue to be participation participative, and do interesting things with interesting people.

00:41:46.790 --> 00:41:57.619 nawtej dosanjh: Do all of this selling, selling the word that we, you know we've got lots of other words for it, but I'm going to paraphrase it with a word. Do all of that selling with a purpose.

00:41:58.350 --> 00:42:02.080 nawtej dosanjh: It's if there's no purpose, it's a heavy lift.

00:42:02.730 --> 00:42:11.130 nawtej dosanjh: If you're just doing it for cash. If you're just doing it for a paycheck, if you're just doing it because you want to be the Vp. Or the coo.

00:42:11.530 --> 00:42:17.400 nawtej dosanjh: you you won't be respected, and you may not get there, and if you do get there you may not last too long.

00:42:17.560 --> 00:42:18.159 Angie Snowball: And you'll be.

00:42:18.160 --> 00:42:32.320 nawtej dosanjh: But if you do all this with purpose, if you do all of this with your you know you are self actualizing where you want to be, because it's your purpose. Then the ups and downs won't matter. You'll ride them out.

00:42:32.650 --> 00:42:34.350 Angie Snowball: Love that I love that.

00:42:34.500 --> 00:42:36.490 Angie Snowball: Okay, so we are getting.

00:42:36.490 --> 00:42:37.500 Bruce Cramer: Well said.

00:42:37.500 --> 00:42:40.630 Angie Snowball: So well said. Not that that surprises me, but.

00:42:40.630 --> 00:42:41.070 Bruce Cramer: No.

00:42:41.358 --> 00:43:01.580 Angie Snowball: He's always. I know. I'm really glad these things are recorded, because I need to go get my own notes at the end of this too busy drinking while it's happening. So okay, so we've got 1 min to break. Why don't we go ahead and we'll go to break. Now, Jesse, if that's okay, and we'll pick this up when we get back. See you in a moment.

00:44:50.180 --> 00:44:52.419 Angie Snowball: Okay, we are back.

00:44:52.920 --> 00:45:08.939 Angie Snowball: And we were just talking about ways to be accountable for telling your own story. How do you? How do you get started. One of my favorite quotes is Mark Twain, and he says the secret to getting ahead is getting started.

00:45:09.180 --> 00:45:33.809 Angie Snowball: and it's so simple. But it's so obvious. And I think that's what I would say is, when people aren't sure where to start with selling themselves. Just do it like you got to get started, and it goes right with what Bruce and Natish said like, so what if you fail? Fail? Forward, take accountability. But you're going to learn something every time I mean too many times I feel like, damn it! I was 40 before I figured out what I

00:45:33.810 --> 00:45:44.620 Angie Snowball: really like to do, because too long I stayed in places I didn't like, just because I was good at it, or I was making money, or it was I never. I never took the time

00:45:44.620 --> 00:45:47.210 Angie Snowball: to really introspect and say.

00:45:47.210 --> 00:46:00.720 Angie Snowball: Who am I? And what do I do? And that question didn't get answered in a day. I had to keep doing things keep trying things to find what I really like and where I really fit. And

00:46:00.800 --> 00:46:27.050 Angie Snowball: I'm still doing that. That's why I have a brand new podcast with these guys. That's why we're doing all these new things is you're always trying something new. But in order to tell your story, you just got to start somewhere, all right. So we got a question, hey, guys, as a guy with a bit of anxiety, what technique can someone use to stay calm

00:46:27.190 --> 00:46:32.760 Angie Snowball: when communicating, and I'm going to go to Nantej first, st because

00:46:32.900 --> 00:46:36.460 Angie Snowball: I think he he has mastered this

00:46:37.310 --> 00:46:53.600 Angie Snowball: process of how to communicate within a. Because Bruce and I talk, no matter what. We just don't shut up right like we're like. It doesn't bother us. But Natash thinks about what he's gonna say, and he does it with purpose. So I think he's the best one to answer this one.

00:46:54.340 --> 00:47:16.910 nawtej dosanjh: Do you know, I do this podcast. Because I, I just get flattered for an hour. And I just love it. Can we go for 2 h. Can we do? 2 h twice a week from now on? But listen to to but but to answer that answer that question. That. So lots of things come to mind. But I can. I can share a personal personal story, and that is that

00:47:17.340 --> 00:47:28.010 nawtej dosanjh: fail a lot of times. You know there were. There are, you know, in my early career. I wanted to say things and couldn't quite

00:47:28.382 --> 00:47:39.019 nawtej dosanjh: say them in the way I wanted to say I couldn't articulate them. And I I think that was probably because I had. I was introverted, and, you know, wanted to stay quiet.

00:47:39.030 --> 00:48:02.210 nawtej dosanjh: so I wasn't practiced, and then I thought I better practice. So I practiced wasn't too good at it failed a bunch of times in communicating, and then finally, I got to marginally above average, and it was all through practicing for a long time. And I think the second thing I sort of really want to say this.

00:48:02.690 --> 00:48:04.190 nawtej dosanjh: It's not a negative

00:48:05.348 --> 00:48:16.849 nawtej dosanjh: you know, to. To the person who's put that question. If you have a bit of anxiety, it means a low, a bunch of other things, too. It means that you're sincere.

00:48:17.353 --> 00:48:30.080 nawtej dosanjh: It means that you are sensitive. It means that you're very perceptive. It means that you can see things. It means that you're understanding. It means that you have empathy. These are great things that everybody loves.

00:48:30.250 --> 00:48:35.629 nawtej dosanjh: So don't worry about it because everybody's gonna love you, so just speak.

00:48:35.860 --> 00:48:42.339 nawtej dosanjh: Do it calmly, do it slowly. But just speak, because I'm telling you everybody is going to love you.

00:48:42.960 --> 00:48:51.019 Angie Snowball: That made me want to cry. That was the sweetest thing, and so true. Look I seriously am. I'm going to cry that was so awesome.

00:48:52.150 --> 00:48:53.979 Angie Snowball: Oh, it's awesome, it will it?

00:48:53.980 --> 00:49:03.309 Angie Snowball: I think shy people are. They see it as a negative, and I don't. Bruce can talk next. We're gonna let you talk, Bruce, but as somebody who talks a lot.

00:49:03.310 --> 00:49:25.220 Angie Snowball: I'm fascinated by it. I think shy people are. I'm drawn to it. I love it because you're right. It's the empathy and the perception that just really draws you there. And I think a lot of what you said in the 1st part, too. And Bruce talked about this. I'm really going to hand it over to you. Bruce was being comfortable

00:49:25.430 --> 00:49:51.550 Angie Snowball: in what you consider a failure, because maybe not even everyone else does see it a failure. You may go to the party and try to start a conversation and think, Oh, my God! Oh, my God! This is a disaster. I'm just going to go drink 3 shots of tequila and pretend it didn't happen, and everybody else at the party thought you were really nice and cute, and you didn't even know. So I think it's about you being comfortable with your failures and failing forward, Bruce, what would you say to that?

00:49:52.350 --> 00:50:10.949 Bruce Cramer: You know. So I'm gonna do a 1 80. Just in case the context of this question because it was what take what technique. Can someone use to stay calm that could also be taken like, let's something just happened that was very upsetting. Or somebody said something.

00:50:10.950 --> 00:50:13.349 Bruce Cramer: yeah, good point. And and and so

00:50:13.940 --> 00:50:21.510 Bruce Cramer: this is the honest god truth and I. And I feel really bad because it was a famous comedian that taught me this technique.

00:50:21.670 --> 00:50:24.700 Bruce Cramer: But his whole stand-up routine was.

00:50:25.410 --> 00:50:47.049 Bruce Cramer: that's what I said on the inside. So, for instance, somebody really pisses you off, and you just want to say, or they have an opinion that you think that is the stupidest, you know. So what I do to myself, because I can be as people around me. I've learned to control my being judgmental

00:50:47.330 --> 00:50:50.700 Bruce Cramer: on the inside. I'm saying, you stupid son of a

00:50:51.010 --> 00:51:17.440 Bruce Cramer: but on the outside of going well, that's an interesting perspective. Can you tell me more, and it was in his whole routine. But it's just to stop if that's a conversation that's escalating, and you're you're you're getting fired up. Just think it. Just say what you would say, only on the inside, and then that gives you a bit of a timeout to then circle back and go. Okay, this is probably a better way to handle this.

00:51:18.230 --> 00:51:45.530 Angie Snowball: Yeah, no, that's good advice, because I think if you have anxiety either way, whether it's because you're shy and you're afraid to start, or if you're in a bad situation, that's because I I mean, I don't know. Anxiety is weird, right? I feel like I'm getting it more as I get older. I never had it before, but anyway, I feel like a bad situation. I can see where that would be terrible if you already had anxiety like I just want to hide. I just want to be a turtle in my shell.

00:51:45.530 --> 00:51:49.320 Angie Snowball: That's really good advice, cause that that could have been what it was too.

00:51:49.710 --> 00:51:57.540 Bruce Cramer: The other thing is to advertise. If you're feeling uncomfortable to respond to something I forget where I learned.

00:51:57.540 --> 00:51:57.880 nawtej dosanjh: There's.

00:51:57.880 --> 00:52:09.189 Bruce Cramer: Was, I'm thinking, out loud, you know. Bear with me, I'm thinking out loud because you're you're conveying to the I might not say this right, but I'm going to share my thoughts.

00:52:09.980 --> 00:52:34.119 Angie Snowball: Yeah, that's a good one. We were talking about this last night, too. I had a women's shindig, and it was kind of one of those things like this person's a moron, and everybody didn't want to say it right? So we were talking about techniques to like hold it in talk on your inside voice. But this is I'm just gonna turn it again. I'm going to turn it this time, Bruce, we all said. We can control our mouths.

00:52:34.340 --> 00:52:41.329 Angie Snowball: but I can't control my face. I was like, no matter what she did cause. Non verbal is a big part of our.

00:52:41.330 --> 00:52:41.790 Bruce Cramer: Communicate.

00:52:41.790 --> 00:52:50.380 Angie Snowball: As well right, if you're trying to talk to somebody, because I see that, too, going back to the question like, if you're anxious

00:52:50.380 --> 00:53:17.490 Angie Snowball: like I'm drawn to shy people. I think it's interesting, and I want I want to help them. I want to pull the turtle out of the shell, which is also not healthy, right? But that's what I want to do. I want to pull it all the way out so, but I think you can tell by their body language as well that they're nervous, and they're not comfortable, and that changes the the energy and dynamics of a conversation too. So if you are the other person like Bruce, and you know anybody it.

00:53:17.530 --> 00:53:20.159 Angie Snowball: I think it's on us to make them feel comfortable.

00:53:20.160 --> 00:53:20.820 Bruce Cramer: Yup!

00:53:21.260 --> 00:53:21.960 Bruce Cramer: Yup!

00:53:21.960 --> 00:53:29.750 nawtej dosanjh: I I just wanna add, I just want to add, actually that you know, you know, unless unless you're a total

00:53:29.900 --> 00:53:41.520 nawtej dosanjh: hard nosed, you know, extreme, assertive, aggressive human being. Most people, most contemplative, empathetic people.

00:53:41.840 --> 00:53:54.010 nawtej dosanjh: have a little bit of anxiety, you know. Just think about this in just in the last month. How many times have the 3 of us phoned each other and said, Oh, do you think I said the right thing?

00:53:55.250 --> 00:53:56.120 nawtej dosanjh: That's please.

00:53:56.395 --> 00:53:56.670 Bruce Cramer: That's.

00:53:57.130 --> 00:53:58.180 Angie Snowball: Yeah. It's all.

00:53:58.430 --> 00:53:58.929 Bruce Cramer: But you can.

00:53:58.930 --> 00:53:59.810 nawtej dosanjh: Please. Keep answering.

00:53:59.810 --> 00:54:00.690 Bruce Cramer: We know.

00:54:00.690 --> 00:54:03.380 Angie Snowball: We stuck. I think we're good. What do you think.

00:54:04.500 --> 00:54:17.889 nawtej dosanjh: But you know what I mean. Why would you? Why would you want to be a robot? Why would you not want to be human. Why would you? Why would you? You want to have some doubt? You want to have some doubt. Right? You want to. You want to show kindness to other people who've got a different bit of doubt.

00:54:18.240 --> 00:54:20.010 Angie Snowball: Nobody wants to be around the people that don't.

00:54:20.010 --> 00:54:27.309 nawtej dosanjh: Being an extreme, aggressive, assertive person, you know. Maybe you did. But but I don't think it works in today's world.

00:54:27.880 --> 00:54:37.379 Angie Snowball: I agree with you because I just wouldn't want to be around that person. If they were that hard nosed, I just I would not be interested, and I certainly wouldn't join their army.

00:54:38.385 --> 00:54:39.060 nawtej dosanjh: No.

00:54:39.060 --> 00:54:51.129 Angie Snowball: Definitely not okay. So we've got 3 min to ending. I'm gonna ask. I'm gonna start with Bruce Bruce. Give me one thing that you would want people to walk away with from today.

00:54:52.930 --> 00:55:05.500 Bruce Cramer: Oh, God, know! Know who you are, what your value is. Learn to articulate it in a story, not in terms of stats or short sentences.

00:55:05.860 --> 00:55:14.479 Bruce Cramer: and your your willingness and ability to learn is your biggest selling point in.

00:55:14.480 --> 00:55:14.990 Angie Snowball: Tonight.

00:55:14.990 --> 00:55:15.620 Bruce Cramer: World.

00:55:16.140 --> 00:55:18.659 Angie Snowball: I love it perfect. Natej.

00:55:18.780 --> 00:55:19.820 Angie Snowball: One thing.

00:55:20.440 --> 00:55:29.050 nawtej dosanjh: Do stuff with purpose and do stuff that takes the the wide view and not just your personal interest.

00:55:29.650 --> 00:55:32.459 Angie Snowball: Oh, I really like that, too. I think that's great.

00:55:32.910 --> 00:55:52.180 Angie Snowball: So I think everything that we talked about today, though bringing it all full circle is the 1st thing that we want everyone to do, no matter where you are in life or what you're doing, is to define your story. Who are you? And where do you want to be? That's the purpose. That's everything these guys are talking about. The next step is.

00:55:52.180 --> 00:56:14.999 Angie Snowball: who wants to hear that story. Where? How am I going to tell that story? Who am I going to tell it to? Where are they, and then find a way to tell that story, and whether that's, you know, in business it might be networking, and lunches or happy hours. It might be that, but you know it might also be Linkedin. It might be Instagram. It might be a soccer game. It might be the poker party, but everybody has a story.

00:56:15.300 --> 00:56:22.719 Angie Snowball: and everybody should be proud of their story, aware of their story and want their story to be told.

00:56:23.060 --> 00:56:26.749 Angie Snowball: So any last comments before we head out guys.

00:56:27.660 --> 00:56:29.601 Bruce Cramer: Damn! That was good! Angie!

00:56:29.990 --> 00:56:32.452 Angie Snowball: Thanks. I know. She just said Mic, drop.

00:56:33.585 --> 00:56:34.410 Bruce Cramer: Yeah.

00:56:34.410 --> 00:56:40.380 nawtej dosanjh: That should have been that should have been the end actually. But that should have been the final and.

00:56:40.380 --> 00:56:40.990 Angie Snowball: 10 min.

00:56:40.990 --> 00:56:42.929 nawtej dosanjh: A crap, guys.

00:56:42.930 --> 00:56:47.570 nawtej dosanjh: I'm not tainting that previous name other than everybody thinks.

00:56:47.570 --> 00:56:48.090 nawtej dosanjh: 15.

00:56:48.090 --> 00:56:49.379 Bruce Cramer: Thanks to everyone.

00:56:49.380 --> 00:56:50.400 nawtej dosanjh: Questions.

00:56:50.400 --> 00:56:51.530 Bruce Cramer: Appreciate it.

00:56:51.530 --> 00:56:51.900 Angie Snowball: Yeah.

00:56:51.900 --> 00:56:57.320 Bruce Cramer: Hey? Join us next week? We're gonna talk about time management.

00:56:57.320 --> 00:57:10.670 Angie Snowball: Oh, yes, I think everybody once said, it's another for everybody. Time management to join us next week. Live at 6 Pm. Or you can catch replays all over the place. We're on Youtube. Pretty sure we're on spotify now, too. Right, Bruce, or we will.

00:57:10.670 --> 00:57:13.630 Bruce Cramer: Yeah, we're pretty much all over. We're like a bad river.

00:57:13.630 --> 00:57:17.750 Angie Snowball: Yeah, we're you can't get rid of us, man, we're everywhere. So if you want to find us, let.

00:57:17.750 --> 00:57:19.660 nawtej dosanjh: We're in your homes. We're on your shoes everywhere.

00:57:19.660 --> 00:57:37.529 Angie Snowball: We are everywhere. We appreciate all of you tuning in and supporting us. I hope you're having as much fun as we do. And as a closing comment. Again, find your story, tell your story, be proud of who you are and who you want to be. Thanks again, and have a great.

00:57:37.530 --> 00:57:38.330 nawtej dosanjh: Hey Angie!

00:57:38.330 --> 00:57:38.810 Angie Snowball: Cheers.

00:57:38.810 --> 00:57:39.990 Bruce Cramer: Cheers.

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